Michelle Moleski
Huntingdon Valley,PA
Summary
Results-driven sales performer with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.
Overview
21
21
years of professional experience
Work History
Director of Physician and Community Outreach
TerrAscend
King of Prussia, PA
11.2017 - Current
- Development and Implementation of Physician and Community Outreach strategy for TerrAscend NE to drive brand awareness and traffic to all retail locations.
- Establish Physician and community relationships and collaborations that help educate new patients and local organizations about medical cannabis, adult use cannabis, state MMJ programs, and the TerrAscend family of brands.
- Identify local and national organizations and create strategic marketing partnerships that support communities we serve through education, service, and donations.
- Build monthly plans, calendar of events, and manage execution and reporting of Physician and Community Outreach goals.
- Manage team of Outreach Managers and Brand Ambassadors.
Adjunct Faculty Instructor
Pennsylvania Institute Of Technology
Media, Pennsylvania
04.2020 - Current
- Instructor for Marketing Alternative Health Therapies in the Cannabis Studies Program
- Engage students with insightful and compelling classroom discussion of topics relevant to coursework to boost student learning and retention.
- Develop and kindled professional relationships with students to better communicate and enhance instruction.
- Work cooperatively with other members of faculty and staff to contribute to overall institutional effectiveness.
Provider and Product Market Manager
United Health Group, Optum
Horsham, PA
03.2011 - 09.2017
- Liaised between senior management and front-line team members to implement effective changes and revitalize market growth.
- Networked in market to build partnerships and connections with prospects.
- Coached sales team members in effective selling strategies and closing techniques.
- Traveled to customer sites to demonstrate products, answer questions and close contracts.
Dermatology Medical Sales
Unilever
Philadelphia, PA
10.2006 - 01.2011
- Generated revenue by liaising between doctors and companies to sell products.
- Demonstrated proper equipment use by showing clients product setup and operation using advanced knowledge of medical and surgical processes.
- Prepared and delivered product presentations and answered questions about the Dove Brand to increase sales and physician recommendations.
- Facilitated upselling by cultivating productive relationships with clients, doctors' office staff, and clinical center personnel.
Pharmaceutical Sales Representative
Wyeth Consumer Healthcare
Philadelphia, PA
11.2003 - 10.2007
- Visited customer locations to evaluate requirements, demonstrate product offerings and propose strategic solutions for diverse needs.
- Identified opportunities and developed business cases to introduce new products and features while learning marketing segmentation processes and optimizing product segmentation for positioning, product bundling, and pricing.
- Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.
- Achieved top performance by strategically adapting to rapidly changing, competitive environment.
Education
Bachelor of Arts - Psychology
Temple University
Philadelphia, PA05.1996
Skills
- Group Presentations
- Class Instruction
- Soft Skills
- Active Listening
- People Management
- Cannabis Start-Up
- Retail Management
- Strategic account development
- Business development and planning
- Sales processes
- Account management
Timeline
Adjunct Faculty Instructor
Pennsylvania Institute Of Technology
04.2020 - Current
Director of Physician and Community Outreach
TerrAscend
11.2017 - Current
Provider and Product Market Manager
United Health Group, Optum
03.2011 - 09.2017
Dermatology Medical Sales
Unilever
10.2006 - 01.2011
Pharmaceutical Sales Representative
Wyeth Consumer Healthcare
11.2003 - 10.2007
Bachelor of Arts - Psychology
Temple University
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