Michelle Roberts

• Developed and executed targeted growth strategies for key West Coast accounts, maximizing sales and gross margin.
• Generated $7.8 million in sales for 2025 across key accounts through multichannel marketing strategies.
• Achieved 9% increase in specialty bookings and 47% increase in specialty re-orders over prior year, exceeding goals.
• Cultivated strong relationships with buyers and DMMs to enhance collaboration.
• Analyzed weekly sales reports to identify growth opportunities using retail math insights.
• In constant communication with with VP or Sales in addition to the planning department to review seasonal budgets/targets and project on sales for inventory requirements.

• Expanded operations by launching partner showroom in New York in 2007. Showroom showcased identical collections and brands to maintain brand consistency.

Brands included: Nicholas K, Tylho, Olga Kapustina, Kerry Cassill

• Established long-term goals and strategies through effective organizational leadership.
• Cultivated collaborative relationships with employees to enhance workplace culture.
• Delegated tasks strategically, prioritizing objectives to improve team performance.
• Collaborated with brand partners to drive growth and support brand development initiatives.

Brands included:Represented brands including Philip Lim 3.1, Development, Yanouk denim, and Mint.

• Cultivated relationships with key decision makers through regular client visits and follow-up calls.
• Identified customer needs by asking questions and advising on optimal solutions.
• Developed and executed a comprehensive sales plan to boost revenue in assigned territory.
• Provided timely customer service support to resolve any issues quickly and efficiently.

Brands included: James Pearse, Kateyone Adeli, Michael Sohiel, Henry Duarte

• Developed strong relationships with clients to understand their needs and preferences.
• Coordinated product presentations to showcase latest collections and offerings.
• Managed client accounts, ensuring timely follow-ups and support throughout the sales cycle.
• Participated in trade shows to promote brand visibility and expand network connections.

Juicy Couture

• Maintained comprehensive knowledge of product inventory and showroom layout.
• Collaborated with team members to design appealing merchandise displays.
• Delivered exceptional customer service to foster lasting customer relationships.
• Cultivated key customer relationships to drive sales growth.