Michelle Vo
West Jordan,UT
Summary
I am a dedicated Marketing Coordinator and Associate Producer who offers detailed planning, scheduling and execution of marketing campaigns to optimize strategies and boost results. Experienced in brainstorming for marketing to target audiences for product (in this case, theatrically released films) through extensive research on trends and observing market behavior. I am well-organized and diligent with good communication and team leadership abilities. I am also a highly-motivated employee with desire to take on new challenges. I have a strong work ethic, adaptability, and exceptional interpersonal skills. Also, I am adept at working effectively unsupervised and eager to learn and master new skills.
Overview
8
8
years of professional experience
Work History
Marketing Coordinator and Associate Producer
MEGAPLEX THEATRES
Sandy, UT
01.2024 - Current
- Provides support in the planning, coordination, and execution of promotional campaigns.
- Co-produces, films, and works in post-production for all media and advertising content that is featured before movie screenings and in the lobby network.
- Assists in developing content for websites, blogs, and social media platforms.
Video Production and Marketing Intern
MEGAPLEX THEATRES
Sandy, UT
07.2023 - 12.2023
- Edits pre-feature content through DaVinci Resolve, Photoshop, and Media Encoder for Megaplex theatre screens and lobby screens
- Photographs and video tapes content from special events, tabling events, and Megaplex news appearances
- Directly assists pre-feature producer, marketing director, and creative director in producing pre-feature and media content, collaborations with social media and Megaplex partners, and strategizing promotions for large film releases.
Customer Experience Specialist
ROUTE
Lehi, UT
08.2021 - 06.2023
- Provided customers with assistance and resolutions through Zendesk to ensure that they are satisfied with products distributed by Route’s partners, merchants
- Thoroughly communicated with team members to ensure KPIs and CSAT scores are met and maintained.
Secretary/Clerk
SALT LAKE MARITAL & FAMILY THERAPY CLINIC
Salt Lake City, UT
03.2020 - 03.2021
- Communicated with patients to schedule appointments, address concerns, and provide details for therapy
- Transferred all client data to Excel database, handled and processed insurance claims, and provided assistance to therapist as needed to manage the office.
Account Manager
Education at Work
Salt Lake City, UT
04.2019 - 02.2020
- Communicated with 50-80 Discover cardmembers per shift regarding account details.
- Met KPIs and quota to ensure customer accounts are up-to-date and team quality statistics exceeded expectations.
Research Lab Assistant
Medical School, University of Utah
Salt Lake City, UT
01.2018 - 10.2019
- Collected and analyzed laboratory specimens to select breeder species to maintain particular DNA strands
- Co-managed laboratory surgical procedures for collecting vital organs to be dissected and tested.
Mortgage Professional Assistant
SecurityNational Mortgage Company
Midvale, UT
07.2016 - 08.2016
- Met with clients, organized client data and paperwork, communicated to external professionals working with the same clients, and responded to daily tasks, which allowed for the loan officer to accomplish tasks efficiently.
Education
Bachelor of Science in Marketing -
UNIVERSITY OF UTAH
05.2022
Bachelor of Arts in Film and Media Arts -
UNIVERSITY OF UTAH
05.2022
Skills
- Works with Adobe Creative Cloud Software such as Premier, AfterEffects and Animate
- Proficient in video editing on DaVinci Resolve
- Proficient in content creation such as podcasting, writing, video editing, and basic graphic designing
- Works with social media platforms such as Instagram, Facebook, LinkedIn, Twitter, TikTok, and Snapchat
- Bilingual: Vietnamese and English
- Strong attention to detail, organized, multi-task, team player, and creative mindset
- Plays 5 instruments - violin, piano, guitar, ukulele, and electric bass
- Photography and videography - @alternative_angles
- Content writing and strategic planning for marketing campaigns
Websites
Activities
SecurityNationalion (AASA), Activities Director, 09/2018, 05/2019, Organized activity-based meetings to increase member retention and turnout to future meetings., Was a group leader during the Asian American Student Association High School Conference and informed future university students of resources on campus and AASA through workshops and presentations., Coordinated activities with other student organizations for joint meetings/socials, such as VASA (Vietnamese American Student Association) and MEChA (Movimiento Estudiantil Chicanx de Aztlan)
Accomplishments
- Opportunity Scholar through the Eccles Business School
- Student Elected to the Honor Society of Sigma Alpha Pi
Timeline
Marketing Coordinator and Associate Producer
MEGAPLEX THEATRES
01.2024 - Current
Video Production and Marketing Intern
MEGAPLEX THEATRES
07.2023 - 12.2023
Customer Experience Specialist
ROUTE
08.2021 - 06.2023
Secretary/Clerk
SALT LAKE MARITAL & FAMILY THERAPY CLINIC
03.2020 - 03.2021
Account Manager
Education at Work
04.2019 - 02.2020
Research Lab Assistant
Medical School, University of Utah
01.2018 - 10.2019
Mortgage Professional Assistant
SecurityNational Mortgage Company
07.2016 - 08.2016
Bachelor of Science in Marketing -
UNIVERSITY OF UTAH
Bachelor of Arts in Film and Media Arts -
UNIVERSITY OF UTAH