Mike Boyle
Tewksbury,MA
Summary
Proven revenue driver with over 9 years of experience in SaaS sales leadership. Focus on coaching, training, mentoring, and cross-functional collaboration. Recognized as a President's Club-winning manager at CarGurus, known for driving sales growth and managing high-performing teams. Adept at implementing scalable business processes to optimize efficiency and productivity. Demonstrates strong communication skills, strategic and analytical abilities, and a motivation to enhance both business outcomes and team development.
Overview
11
11
years of professional experience
Work History
Head of Automotive Sales, North America
TruVideo
04.2023 - Current
- Led outbound direct-to-dealership sales org in achieving acquisition and group expansion revenue goals, including record-breaking team performance in May '24 (157% to target)
- Generated 9% YoY net revenue growth despite an 8% YoY decrease in existing customer volume ('23 - '24)
- Successfully implemented group-centric acquisition and expansion strategy, leading to 15% YoY revenue growth ('25 YTD)
Director of Automotive Sales
TruVideo
10.2022 - 04.2023
- Drove a 100%+ increase in AOS within first year through new product integration and tailored bundling ('23)
- Developed and implemented Sales & CS Collaboration model, effectively driving strategic expansion of saturated groups
- Coached and promoted top-performing AE into strategic partnership-focused role
Enterprise Sales Manager - MSO Clients
Weedmaps
10.2021 - 06.2022
- Built and implemented enterprise sales strategy and process to successfully net new multi-state operator groups and expand within existing groups
- Leveraged in-person travel to engage group-level decision-makers and cultivate long-term revenue growth
- Successfully hired, trained, and developed senior enterprise sellers
Senior Sales Manager, Franchise
CarGurus
01.2019 - 10.2021
- Created team training for new product expansion; led 2019 to 116% quota
- Piloted DR/Acquisition collaboration model, generating $92K in MRR in 60 days
Franchise Sales Manager
CarGurus
11.2016 - 01.2019
- Led top-performing team to 115% attainment (Presidents Club 2018)
- Drove cross-team initiatives: regionalization and field/acquisition collaboration
- Conducted national Google Analytics training for sales and service
Franchise Team Lead / Co-op Manager
CarGurus
02.2015 - 03.2018
- Built and scaled co-op department; developed Salesforce infrastructure
- Created sales training around co-op usage; supported $1MM+ in MRR
Dealer Account Executive
CarGurus
07.2015 - 10.2016
- Managed pipeline of 200+ dealerships; acquired 180+ for $237K in MRR
Dealer Account Specialist
CarGurus
08.2014 - 07.2015
- Handled inbound sales and consistently exceeded revenue targets
Education
Bachelor of Arts - Psychology
University of Massachusetts
Lowell, MA05.2006
Liberal Arts & Sciences Coursework -
Stonehill College
North Easton, MA05.2004
Skills
- Enterprise & Mid-Market Sales
- Leadership & Culture-building
- Strategic Process Development
- Recruiting & Hiring
- Coaching & Mentorship
- Cross-functional Collaboration
- Product Expansion & Enablement
- Training Design & Execution
- Communication & Influence
- Analytical Problem Solving
Hobbies and Interests
- Husband & Father
- Musician & Songwriter
- Guitar Instructor
- Portrait Artist & Cartoonist
- Avid Chess Player
Timeline
Head of Automotive Sales, North America
TruVideo
04.2023 - Current
Director of Automotive Sales
TruVideo
10.2022 - 04.2023
Enterprise Sales Manager - MSO Clients
Weedmaps
10.2021 - 06.2022
Senior Sales Manager, Franchise
CarGurus
01.2019 - 10.2021
Franchise Sales Manager
CarGurus
11.2016 - 01.2019
Dealer Account Executive
CarGurus
07.2015 - 10.2016
Franchise Team Lead / Co-op Manager
CarGurus
02.2015 - 03.2018
Dealer Account Specialist
CarGurus
08.2014 - 07.2015
Bachelor of Arts - Psychology
University of Massachusetts
Liberal Arts & Sciences Coursework -
Stonehill College
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