MITCHELL MELROSE
Summary
Versatile and driven digital media professional with hands-on experience in communications, broadcast production, content creation, and management. Skilled at managing digital media coverage, production of live events, crafting compelling social and web content, and supporting day-to-day operations - from behind-the-scenes logistics to front-facing media execution. Proven collaborator with strong communication, leadership, and creative skills.
Overview
2
2
years of professional experience
Work History
Asst. Athletic Director, Athletic Communications & Operations
Cameron University
07.2025 - Current
- Directed comprehensive media coverage and promotional efforts for 13 NCAA Division II athletic programs, overseeing social media strategy, website content, and video production.
- Produced and directed live broadcasts for Volleyball, Basketball, Baseball, and Softball, delivering high-quality streaming experiences for fans and media.
- Managed and assisted all aspects of in-game operations to ensure efficient execution of home events.
- Supervised and mentored a team of four graduate assistants and multiple student workers, cultivating a high-performing staff across communications and event operations.
Athletic Communications Graduate Assistant
Eastern Kentucky University
07.2024 - 07.2025
- Led digital media coverage for EKU’s Division I Softball, Track & Field, and Cross Country programs - driving engagement and consistent growth through game recaps, feature stories, and real-time content across web and social platforms.
- Assisted in the production and direction of live ESPN+ broadcasts for EKU Football, Basketball, and Softball.
- Collaborated on multimedia strategy for football and six additional sports, contributing to content planning, social media execution, and media coordination to enhance each program’s online presence.
- Shot and produced live-action photography for use across EKU Athletics’ digital channels, helping create a consistent, compelling visual identity for Olympic and non-revenue sports.
Specialty Stats
NYNE Global/CBS Sports
03.2025 - 03.2025
- Supported live broadcast teams during all six NCAA Men’s Tournament games at Rupp Arena, serving as a real-time stats and insights resource for production crews and on-air talent.
- Identified key in-game trends, team comparisons, and record-breaking moments to shape compelling storylines and elevate the broadcast narrative.
- Collaborated with graphics and production units to ensure timely, data-driven content made it to air, enhancing the viewing experience for a national audience.
Athletic Communications Graduate Assistant
Texas A&M University - Kingsville
08.2023 - 07.2024
- Served as the primary communications lead for eight NCAA Division II programs - including Men’s Basketball and Track & Field - managing all digital coverage, media relations, and content strategy.
- Produced and directed live broadcasts for Football, Basketball, Volleyball, and Tennis - handling setup, technical execution, and content flow to ensure high-quality streaming experiences.
- Spearheaded offseason and recruiting coverage for Football, handling National Signing Day communications, spring practice media, and on-campus storytelling.
- Oversaw all digital platforms and external visibility for 15 varsity sports, including website updates, social content, stat keeping, and press releases.
Education
Master of Science - Sports Administration
Eastern Kentucky University
Richmond, KY05.2025
Bachelor of Science - Computer Science
Abilene Christian University
Abilene, TX05.2022
Skills
- Production
- Directing
- Writing
- Action Photography
- Adobe Suite
- Microsoft Office Suite
- Content Creation
- Management
- Communication
- Social Media
- Analytics
Timeline
Asst. Athletic Director, Athletic Communications & Operations
Cameron University
07.2025 - Current
Specialty Stats
NYNE Global/CBS Sports
03.2025 - 03.2025
Athletic Communications Graduate Assistant
Eastern Kentucky University
07.2024 - 07.2025
Athletic Communications Graduate Assistant
Texas A&M University - Kingsville
08.2023 - 07.2024
Master of Science - Sports Administration
Eastern Kentucky University
Bachelor of Science - Computer Science
Abilene Christian University
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