Morten Andersen
Asbury,SC
Summary
Dynamic, results-driven professional with a proven track record across global marketing, international operations, and user experience (UX) research. Adept at steering cross-functional teams, managing high-value stakeholder relations, and deploying data-driven localization strategies to scale platforms and brand reach. Culturally agile leader with extensive on-the-ground commercial experience spanning Europe and Asia.
Overview
15
15
years of professional experience
Work History
UI Researcher
Temu
Shanghai
01.2023 - Current
- Core Competencies: UX/UI Research, Localization, Consumer Behavior Analysis, AI Training, Cross-Cultural Optimization.
- Responsibilities: Conduct comprehensive market research on Danish online shopping behaviors to optimize platform usability and engagement. Direct Danish site localization and linguistic quality assurance, while training AI models to improve localized user search intent and interface relevance.
Marketing Manager
Pathea Games
Chongqing, China
01.2019 - 01.2022
- Core Competencies: Digital & Influencer Marketing, Content Strategy, Community Growth, PR Planning, Business Development.
- Responsibilities: Led a 6-person marketing team to design and execute multi-channel campaigns for major titles including My Time at Portia and Super Buckyball Tournament. Spearheaded end-to-end strategic planning, cross-border public relations, and comprehensive budget allocation to maximize game sales and global community acquisition.
Festival Organizer
China Minsheng Cultural Media Development Co., Ltd.
Hainan, China
01.2018 - 01.2019
- Core Competencies: Event Production, Stakeholder Management, Design Leadership, International Marketing, Artist Logistics.
- Responsibilities: Directed international logistics for the Arcadia Spider stage import, managing hospitality and operations for a 50+ person foreign crew. Mediated design collaborations for high-value merchandise, oversaw foreign press and digital media campaigns, and coordinated international production standards at Amsterdam Dance Event (ADE).
Event Coordinator & Performer
Sylvia Entertainment / Girlsquad
China / Denmark
01.2012 - 01.2018
- Core Competencies: Stage Performance, Talent Booking, Backstage Operations, Event Coordination, Client Relations.
- Responsibilities: Managed on-stage live presentations, coordinated regional artist bookings, and directed backstage hospitality infrastructure to ensure seamless high-profile event execution.
Café Manager & Owner
Oasis Café
Hainan, China
01.2014 - 01.2016
- Responsibilities: Oversaw complete business operations, including financial accounting, B2B vendor negotiations, supply chain procurement, quality control standards, and frontline customer sales strategy.
Telemarketer
UG+
Denmark
01.2011 - 01.2012
- Responsibilities: Drove B2B and B2C revenue via targeted cold sales campaigns. Resolved complex client issues and coordinated cross-departmentally to deliver custom client service solutions.
Education
Master of Science (MSc) - Enterprise Management
Hainan University
Haikou06-2017
Bachelor of Science - Business, Asian Language and Culture
Copenhagen Business School (CBS)
Copenhagen06-2015
Skills
- Team collaboration
- Team leadership
- Data analysis
- Time management
- Delivering presentations
- Decision-making
- Multitasking and organization
- Data collection and organization
- Customer relations
- Resource management
- Writing and editing
Language skills:
Danish Spoken and written fluency.
English Spoken and written fluency.
Chinese Mandarin Spoken at Intermediate level.
German Spoken and written at beginner level.
Interests
- Backpacking and Hiking
- Musical instruments
- DJ
- Flow arts & Fire dancing
- Sports (Everything)
- Martial arts
- Yoga
- Chinese medicine
- Lamp making
- Reading
Timeline
UI Researcher
Temu
01.2023 - Current
Marketing Manager
Pathea Games
01.2019 - 01.2022
Festival Organizer
China Minsheng Cultural Media Development Co., Ltd.
01.2018 - 01.2019
Café Manager & Owner
Oasis Café
01.2014 - 01.2016
Event Coordinator & Performer
Sylvia Entertainment / Girlsquad
01.2012 - 01.2018
Telemarketer
UG+
01.2011 - 01.2012
Master of Science (MSc) - Enterprise Management
Hainan University
Bachelor of Science - Business, Asian Language and Culture
Copenhagen Business School (CBS)