Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Mouna Kenjana Dhananjaya

Boston,MA

Summary

Ambitious Management Consultant with 3 years of experience driving Business Development and Project Management initiatives. Competent in data analysis and business analytics, and skilled in leveraging tools such as Tableau, SQL, and Jasper.ai. Demonstrated success in crafting impactful content strategies, optimizing operations, and fueling significant growth to enhance organizational performance.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Business Development Executive

Brandscapes Worldwide
Bangalore, India
11.2021 - 07.2024
  • Crafted and implemented a dynamic LinkedIn content strategy, driving product campaigns, creating engaging solution videos, and developing compelling case studies, which significantly elevated brand presence and boosted engagement by 20%.
  • Led and hosted the 'Perspectives by Brandscapes' webinar series: orchestrated guest invitations, edited and polished post-webinar videos, and designed impactful promotional social media posts, resulting in a notable increase in viewer participation and heightened brand visibility.
  • Contributed to the Website 2.0 project by drafting persuasive content for product pages and case studies and designing an intuitive website layout, leading to improved user experience and a measurable increase in site traffic and conversion rates.
  • Leveraged AI tools such as Jasper.ai, Magisto, and Canva to streamline content creation and enhance design efficiency, reducing production time and improving overall content quality and consistency.
  • Generated actionable monthly social media reports by analyzing LinkedIn data, including engagement metrics, follower growth, and post performance. Used insights to refine and optimize the content calendar, achieving increased reach and engagement.

Project Trainee

Envestnet
Bangalore, India
09.2021 - 11.2021
  • Managed and updated employee records, ensuring accurate data management and strict compliance.
  • Supported HR projects, boosting employee engagement and revising policies to enhance their effectiveness.
  • Optimized database processes, increasing efficiency and reinforcing data integrity.

Education

Business Administration and Management with a concentration in Marketing Analytics -

Northeastern University
Boston, MA
12.2025

Psychology, Journalism, Communicative English -

Jyoti Nivas College Autonomous
Bangalore, India
07.2021

Skills

  • Tableau
  • Business Analytics
  • Data Analysis
  • Jasperai
  • Canva
  • Magisto
  • ZoomInfo
  • Excel

Certification

Tableau Business Intelligence - A professional certificate course offered by Pathstream, Coursera, and Tableau. It focuses on essential skills for Business Analytics, including Tableau and SQL.

Timeline

Business Development Executive

Brandscapes Worldwide
11.2021 - 07.2024

Project Trainee

Envestnet
09.2021 - 11.2021

Business Administration and Management with a concentration in Marketing Analytics -

Northeastern University

Psychology, Journalism, Communicative English -

Jyoti Nivas College Autonomous

Similar Profiles

CREATE PROFILE
Mouna Kenjana Dhananjaya