
7 years of experience working with data across multiple domains. Over the years, built large-scale data pipelines, automated ETL processes and developed ML models using cloud platforms like AWS and Azure. One of my most impactful projects improved pipeline performance by 22% within six months, leading to faster and more reliable insights.
Marketing analytics for a DTC brand to understand Media ROI, 08/2025, 12/2025, Executed geo-incrementality tests, MMM, and triangulation analysis to quantify media ROI, isolate seasonal effects, and forecast sales for a fast-growing DTC fashion brand. ML model for Anomaly detection, 11/2024, 12/2024, Detected anomalies using Random Forests and Decision Trees for a telecom client. Feedback Engine using NLP (Healthcare), 12/2023, 01/2024, Deployed Hugging Face Transformers to classify patient sentiments; integrated results into dashboards for clinical teams.