Mujde Abarca
Saratoga Springs
Summary
Detail-focused Sr. Business Planner with knowledge in data warehousing, process validation and business needs analysis. Proven to understand customer requirements and translate into actionable project plans. Dedicated and hard-working with passion for Big Data.
Overview
10
10
years of professional experience
Work History
Sr CPFR Demand Planner
Sony Electronics
04.2022 - Current
- Forecasting sales and orders using multiple sources of data , ensuring alignment with key account and internal groups
- Analyze current performance and provide reporting, along with corrective actions to maintain alignment with strategic direction and current market trends
- Inventory analysis and KPI reviews to maintain optimal location level inventory placement /inventory availability
- Data evaluation and Collaboration with accounts to identify areas of opportunity for additional sales, greater efficiency and service level improvements
- Partnering with Sales and other internal teams for production planning and distribution of finished goods inventory
- Representing key account forecasts in the Sales & Operations Planning process, and perform forecast accuracy analysis to identify opportunities and develop solutions that improve forecasting and KPI metrics such as instocks, Weeks of Supply, on time delivery.
Senior Business Planner
Sony Electronics
06.2018 - 04.2022
- Calculated Sell out targets quarterly based on previous data and various other elements.
- Tracked key metrics and developed spreadsheets and data models to ensure calculated targets are reasonable.
- Implemented automated procedures to rectify issues in data collection and analysis.
- Reviewed historical sales trends and researched market condition to prepare forecast data and develop statistical forecast models especially for Online channel.
- Ran weekly reports to highlight potential issues and corresponding solutions.
- Collaborate with other counterparts and prepare Ad Hoc Reports or analysis if required.
- Built and currently maintain E-com website Google Analytics reports weekly.
Business Planner
Sony Electronics
08.2017 - 06.2018
- Created various Excel documents to assist with pulling metrics data and presenting information to stakeholders for concise explanations of best placement for needed resources.
- Designed dashboards based on key performance indicators for different management levels, leading to increased transparency and marketing campaign performance.
- Identified and documented detailed business rules and use cases based on requirements analysis.
- Researched and resolved issues regarding integrity of data flow into databases.
- Participated in requirements meetings and data mapping sessions to understand business needs.
Senior Account Coordinator
Global Business Services, GBS
08.2014 - 08.2017
- Acted as point of contact for content implementation to Dealer Source website which is an internal content library for Sony Professional and Consumer products and CNET.
- Managed yearly budget for two headcounts and report monthly.
- Contributed as Project Manager during the migration of Sony electronics website into sony.com
Education
Bachelor of Arts - Linguistics (Greek Language)
Istanbul University
Istanbul2010
Skills
- Data validation & Analysis
- Excel/Power Query/Power BI
- Data visualization & Dashboard creation
- Report generation and automation
- Strategic planning & budgeting
- Sales forecasting & KPI monitoring
Affiliations
Women of Action, Vision and Empowerment (WAVE)
Honored Wave Social Committee member :)
Timeline
Sr CPFR Demand Planner
Sony Electronics
04.2022 - Current
Senior Business Planner
Sony Electronics
06.2018 - 04.2022
Business Planner
Sony Electronics
08.2017 - 06.2018
Senior Account Coordinator
Global Business Services, GBS
08.2014 - 08.2017
Bachelor of Arts - Linguistics (Greek Language)
Istanbul University
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