Work Preference
Summary
Work History
Education
Skills
Timeline
Generic
Mykeall Shepherd
Open To Work
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Mykeall Shepherd

Argyle,TX

Work Preference

Job Search Status

Open to work
Desired start date: Flexible

Desired Job Title

Marketing ManagerSales ExecutiveMarketing ExecutiveMerchandising ManagerMarketing Director

Work Type

Full Time

Location Preference

RemoteHybridOn-Site
Location: TX, USDallas, TXFort Worth, TXIrving, TXDenton, TX
Open to relocation: No

Important To Me

Company CultureWork-life balanceStock Options / Equity / Profit SharingPaid sick leave401k matchHealthcare benefitsPaid time offWork from home optionCareer advancement

Summary

Results-oriented manager with extensive experience in leadership and team development. Proven track record of driving success through effective communication and interpersonal skills. Adaptable professional with a strong work ethic and a proactive approach to problem-solving. Committed to contributing to team objectives and enhancing organizational performance.

Work History

Space Planning Manager

Sally Beauty Corporate
Texas
2019 - 2021
  • Developed optimized floor plans to enhance efficiency and functionality.
  • Managed cost and budget constraints while planning space allocations to optimize resource allocation.
  • Utilized CAD software and analytics tools to create effective layouts.
  • Collected and analyzed data on occupancy traffic flow to support strategic decision-making.
  • Conducted space utilization analysis to identify and implement improvement opportunities in usage.

e-Commerce Manager

IDC
Texas
2018 - 2019
  • Managed e-commerce websites for Sam's Club, Walmart, Amazon, and Home Depot.
  • Developed and executed sales and marketing plans, resulting in increased online revenue.
  • Directed SEO strategy and execution, improving online visibility and search rankings.
  • Coordinated with third-party agencies to allocate budget, maximizing campaign performance.
  • Led meetings with internal teams and external customers to align project goals.
  • Forecasted and managed monthly and yearly budgets by customer account.
  • Developed reporting mechanisms to track performance metrics.
  • Oversaw photography and video production for product marketing.

Category Marketing Manager

Michaels
Texas
2010 - 2012
  • Directed and evaluated consumer-centric marketing initiatives, enhancing brand alignment with company goals.
  • Strategically planned and implemented detailed marketing programs to enhance visibility.
  • Managed relationships between marketing, category management, and key vendors, fostering collaboration to optimize program outcomes.
  • Oversaw development and presentation of program components and $13.5 million budget to senior management.
  • Collaborated with category management, PR, media vendors, and store operations, ensuring timely execution of marketing programs.
  • Coordinated all marketing components for seamless program presentation to consumers.
  • Interpreted results of marketing programs, providing actionable recommendations.
  • Ensured accuracy of marketing budget through forecasting, accruals, and reconciliation.

Marketing Program Specialist

Michaels
Texas
2010 - 2010
  • Executed key digital marketing campaigns that significantly drove online traffic and engagement.
  • Managed redemptions for marketing campaigns, optimizing participant engagement and response rates.
  • Supported PR and marketing initiatives that increased brand visibility among target audiences.
  • Oversaw strict timelines for marketing campaigns, ensuring on-time delivery.
  • Managed development and implementation of 2010 marketing plans.
  • Planned and executed Oprah episode featuring Martha Stewart and Michaels.
  • Led multiple Nate Berkus episodes focusing on Michaels.
  • Conducted sample turn-in meetings for magazines to ensure quality.

Category Manager

Michaels
Texas
2008 - 2010
  • Analyzed business performance across 1,070 stores to identify growth opportunities.
  • Negotiated with vendors to secure favorable costs, enhancing gross margin.
  • Increased initial markup by reducing final costs through strategic sourcing.
  • Led summer floral purchases, optimizing seasonal operations for increased sales potential.
  • Managed glass and clay pot departments, maintaining stock levels to meet customer demand.

Career Gap/Mom Manager

Shepherd Household
, TEXAS
05.2021 - Current
  • Any gap in work outside of the home, was to be a stay at home Mom
    because of their father's travel schedule.
  • My children are much older now and I am ready to WORK!

Education

BSFCS - Fashion Merchandising, Business Administration

Texas State University
San Marcos, TX
01-2005

Skills

  • Marketing strategy
  • E-commerce optimization
  • Search engine optimization
  • Social media marketing
  • Affiliate marketing
  • Marketplace management
  • Adobe Photoshop and Illustrator
  • Visual branding
  • Project management
  • Microsoft Office Suite
  • Leadership skills
  • Team collaboration

Timeline

Career Gap/Mom Manager

Shepherd Household
05.2021 - Current

BSFCS - Fashion Merchandising, Business Administration

Texas State University

Space Planning Manager

Sally Beauty Corporate
2019 - 2021

e-Commerce Manager

IDC
2018 - 2019

Category Marketing Manager

Michaels
2010 - 2012

Marketing Program Specialist

Michaels
2010 - 2010

Category Manager

Michaels
2008 - 2010

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Mykeall Shepherd