- Managed and edited social media accounts promoting TV, film, and gaming content, generating 1M+ views and 300K+ likes. Leveraged platform algorithms and audience analytics to drive engagement and deepen understanding of consumer behavior.
Nancy Le
Houston,Texas
Summary
I am passionate about working at the intersection of business and film, where creativity meets strategy. Inspired by digital marketing, I strive to help films grow from small projects into impactful big-screen experiences. I believe media shapes the world — and all it takes is one person who believes.
Work History
Education
Bachelor of Arts (BA) degree - Business Administration, Marketing, Cinema and Media Studies
Rice University
Houston, Texas05-2029
Skills
- Languages: English & Vietnamese
- Social Media Management & Analytics: Instagram Insights, TikTok Analytics, YouTube Studio, Meta Business Suite
Timeline
Bachelor of Arts (BA) degree - Business Administration, Marketing, Cinema and Media Studies
Rice University
CAMPUS INVOLVEMENT
- Rice Cinema Club Officer, Collaborate with executive board in biweekly strategy meetings to develop marketing plans for cinema-related events targeting students.
- Rice Players Coordinator, Participate in weekly meetings to discuss how to promote plays and musicals through social campaigns and event-based engagement strategies, photographed multiple productions, including a musical dress rehearsal, delivering professionally edited images within 24 hours.
- Rice Undergraduate Marketing Association, Participate in weekly meetings covering marketing strategy, branding, and industry trends,
engage with guest speakers from marketing and media industries
Awards
Questbridge Match Scholar - Selected for the Questbridge National College Match, a scholarship that grants high achieving high school seniors from low-income backgrounds opportunities to attend prestigious colleges with a full ride.