Natalia Rivera
Houston,TX
Summary
Dynamic Marketing Manager with a proven track record at Ruggles Black, adept in digital marketing and team leadership. Excelled in optimizing marketing strategies and payroll processes, enhancing email campaign performance, and leading service teams to elevate customer experiences. Skilled in social media marketing and staff management, significantly contributing to business growth and operational efficiency.
Overview
6
6
years of professional experience
Work History
Marketing Manager
Ruggles Black
09.2022 - Current
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
- Optimized email campaigns to increase open and click-through rates.
- Devised content strategy to effectively engage target audiences.
- Generated paper checks for employees and printed stubs for associates who received direct deposits to complete payroll distribution.
- Uploaded time records into the computer system and made adjustments to create an accurate database for payroll processing functions.
- Coordinated new hire and termination processes to facilitate smooth operations.
- Calculated deductions and processed payroll for employees.
Server
Ruggles Black
12.2021 - Current
- Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.
- Set positive tone for entire dining experience as first point of contact for incoming guests.
- Served food and beverages promptly with focused attention to customer needs.
- Worked with POS system to place orders, manage bills, and handle complimentary items.
- Performed opening and closing duties, ensuring the dining area was prepared for seamless service transitions.
- Improved dining experience by providing prompt, attentive service to guests.
- Provided attentive service during high-volume periods without sacrificing attention to detail or guest rapport.
Server
Mi Pueblito Restaurant
02.2019 - 11.2021
- Provided attentive service during high-volume periods without sacrificing attention to detail or guest rapport.
- Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.
- Set positive tone for entire dining experience as first point of contact for incoming guests.
- Served food and beverages promptly with focused attention to customer needs.
- Maintained clean and organized dining areas to uphold restaurant hygiene standards.
- Increased sales with upselling techniques and thorough knowledge of menu items, specials, and promotions.
Education
Bachelor of Science - Business Marketing
University of Houston
Houston, TX12-2025
Associate of Science - Business
Houston Community College
Houston, TX12-2023
High School Diploma -
Liceo La Presentacion
Colombia12-2018
Skills
- Digital marketing
- Social media marketing
- Staff management
- Customer relationship management (CRM)
- Social media platforms
- Effective time management
- Bi-weekly payroll processing
- Payroll system implementation
- Customer service
- Team building and leadership
Languages
Spanish
Native or Bilingual
English
Full Professional
Timeline
Marketing Manager
Ruggles Black
09.2022 - Current
Server
Ruggles Black
12.2021 - Current
Server
Mi Pueblito Restaurant
02.2019 - 11.2021
Bachelor of Science - Business Marketing
University of Houston
Associate of Science - Business
Houston Community College
High School Diploma -
Liceo La Presentacion
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