Natalie Golwas
Libertyville,IL
Summary
Motivated marketing and journalism student with a strong foundation in strategic and creative skills, ready to contribute to impactful brand campaigns. Recently completing a minor in marketing, I am passionate about driving brand awareness and customer engagement through data-driven strategies and compelling content. I aim to leverage my knowledge in digital marketing, market research, and brand strategy to add value and achieve measurable results.
Overview
2
2
years of professional experience
Work History
Social Media Coordinator
Barre3 Tucson Foothills
Tucson, AZ
09.2025 - Current
- Created and managed Instagram and Facebook content to promote studio events, classes, and client success stories.
- Developed targeted campaigns emphasizing strength, cardio, and mindfulness to align with Barre3 branding.
- Designed graphics and short-form videos using Canva and Instagram tools to boost class attendance and engagement.
Reporter
Arizona Sonoran News
Tucson, AZ
08.2024 - Current
- Reported, wrote, and edited stories on local issues, campus trends, and Tucson community features.
- Conducted interviews and in-depth research to ensure accuracy and compliance with AP style.
- Collaborated with editors and photographers to produce multimedia content, including coverage of micro-influencers and Tucson’s food culture.
Social Media Ambassador
Center for Executive Medicine (CEM)
Tucson, AZ
08.2024 - Current
- Promoted healthcare awareness among University of Arizona students via social media outreach.
- Developed engaging video content and campaigns tailored for Instagram and TikTok.
- Enhanced student sign-ups and campus visibility through trending topics and interactive content.
Social Media Coordinator
Brandy Fitzsimmons, Realtor - My Home Group West Valley
Remote, Arizona
05.2024 - Current
- Managed Instagram and TikTok accounts to showcase properties, client stories, and events, boosting follower growth and lead engagement.
- Developed and implemented a strategic content calendar to strengthen online presence and drive consistent audience interaction.
- Produced engaging reels, stories, and posts—highlighting behind-the-scenes tours and client spotlights—to enhance brand visibility and reach.
Front Desk & Play Lounge Associate
Barre3 Tucson Foothills
Tucson, AZ
01.2024 - Current
- Provide front-of-house support for a high-volume fitness studio, enhancing the member experience.
- Assist with class scheduling, customer service, and daily operations
- Coordinate Play Lounge childcare, fostering a welcoming and safe environment for families
Education
Bachelor of Arts - Social Behavioral Sciences, Journalism, Marketing
University of Arizona
Tucson, AZ05.2026
Skills
- AP style and multimedia journalism
- Feature writing and content creation
- Social media management and marketing
- Graphic design and Canva expertise
- Data collection and research analysis
- Fact-checking and sourcing
- Effective communication skills
- Audience engagement strategies
- Basic video editing and storytelling techniques
- Google Workspace and Trello proficiency
Websites
Projects Highlights
- Food & Culture Reporting: Wrote feature stories on Tucson dining and Italian cuisine during study abroad
- Arizona Sonoran News Coverage: Published articles on lifestyle, food trends, and micro-influencers affecting Tucson's business scene
- Business Model Canvas Project: Designed a media-focused start-up pitch highlighting campus micro-influencers and revenue strategy
- EPortfolio Development: Built a professional portfolio showcasing reporting, multimedia writing, and academic achievements
Activities
- Dean's List (2022-2026)
- Member, Arizona Sonoran News Staff
- Study Abroad Participant, AUR Summer 2025
- Contributor to food journalism projects exploring local and international food systems
References
References available upon request.
Timeline
Social Media Coordinator
Barre3 Tucson Foothills
09.2025 - Current
Reporter
Arizona Sonoran News
08.2024 - Current
Social Media Ambassador
Center for Executive Medicine (CEM)
08.2024 - Current
Social Media Coordinator
Brandy Fitzsimmons, Realtor - My Home Group West Valley
05.2024 - Current
Front Desk & Play Lounge Associate
Barre3 Tucson Foothills
01.2024 - Current
Bachelor of Arts - Social Behavioral Sciences, Journalism, Marketing
University of Arizona