Elena Johnson
Stillwater,OK
Summary
Strategic Communications student passionate about social media strategy and niche community growth. With experience in beauty, shopping, and lifestyle content creation, I provide authentic reviews and tips while utilizing analytics to drive engagement. Dedicated to crafting content that resonates and builds strong connections with my audience, ensuring they keep coming back.
Overview
1
1
year of professional experience
Work History
Social Media Coordinator
Honey Creek Resort
Moravia, IA
10.2024 - Current
- Develop and implement social media strategies to increase brand awareness and engagement.
- Coordinate cross-promotional activities across multiple channels.
- Create campaigns for room specials/amenities.
- Manage customer service requests through social media channels.
- Optimize posts for SEO purposes by incorporating keywords into titles and descriptions.
- Create social media calendars, scheduling email blasts, social media posts, marketing campaigns, and website updates.
Freelance Social Media Specialist
Central Oklahoma Oral and Maxillofacial Surgery Associates
Stillwater, USA
11.2023 - Current
- Manage and create engaging content for the practice's social media channels: Facebook, Instagram, TikTok and YouTube
- Curate weekly social content calendars including patient testimonials, before/after photos, spotlights, etc
- Design eye-catching graphics, animations and educational videos in Canva and Adobe to promote services
- Photograph and video procedures, facilities, testimonials and other visual assets to use in promotional content
Reporter
NPR's Next Generation Radio Indigenous
Tulsa, USA
10.2023 - 10.2023
- Company Overview: NPR's Next Generation Radio is a digital journalism project aimed at training emerging journalists
- Selected as a participant for NPR's Next Generation Radio 5-day, audio-focused, digital journalism project, designed to provide hands-on training in reporting and producing non-narrated audio pieces and paired multimedia stories
- Paired with a professional mentor, conducted interviews with sources in the field using Tascam Recorder for audio and DSLR for visuals
- Enhanced technical abilities with audio equipment and digital editing software like Adobe Audition
- Worked collaboratively as part of an editorial team to brainstorm creative story angles, provide meaningful feedback and meet deadlines
- Produced a fully immersive story and 'Zine' with visuals created by the illustration team
- NPR's Next Generation Radio is a digital journalism project aimed at training emerging journalists
Education
Bachelor of Arts (B.A.) - Strategic Communication
Oklahoma State University
Stillwater, OK05.2025
Skills
- Adobe Creative Suite
- Canva
- Meta Business Suite
- Writing and Editing
- AP Style
- Visual Storytelling
- Short-form content creation
- TikTok
- Brand Messaging
- Podcasts
Timeline
Social Media Coordinator
Honey Creek Resort
10.2024 - Current
Freelance Social Media Specialist
Central Oklahoma Oral and Maxillofacial Surgery Associates
11.2023 - Current
Reporter
NPR's Next Generation Radio Indigenous
10.2023 - 10.2023
Bachelor of Arts (B.A.) - Strategic Communication
Oklahoma State University
Similar Profiles
Brittany AlbrightBrittany Albright
Prep Cook/Line Cook at Honey Creek ResortPrep Cook/Line Cook at Honey Creek Resort
Danica WorkmanDanica Workman
Head Server at Honey Creek ResortHead Server at Honey Creek Resort
Bradyn MantleBradyn Mantle
Pet Caretaker at Honey Creek Pet ResortPet Caretaker at Honey Creek Pet Resort
Brooklyn KingBrooklyn King
Wait Staff Member at Table on 10th Restaurant, Bakery, and CateringWait Staff Member at Table on 10th Restaurant, Bakery, and Catering
JULIE REUTERJULIE REUTER
Adjunct Professor at Oklahoma State UniversityAdjunct Professor at Oklahoma State University