Natalie Poorman
Milwaukee,WI
Summary
Strategic Communications and Journalism student with a background spanning marketing, client-facing work, and creative collaboration. Highly coachable, detail-oriented communicator shaped by years of disciplined ballet training and professional experience in fast-paced environments. Brings strong communication skills, thoughtful problem-solving, and a genuine curiosity for how people, messaging and strategy come together.
Overview
5
5
years of professional experience
Work History
Graphic Designer for Monroe Street Merchants Association
University of Wisconsin Advertising Club
Madison, WI
01.2023 - Current
- Created original designs for print and digital media across five major project milestones.
- Collaborated with clients to gather requirements, define scopes and establish goals.
- Presented mockups to customers to collect feedback and implement necessary adjustments.
Copywriter for the Madison Mallards
University of Wisconsin Advertising Club
Madison, WI
01.2023 - Current
- Generated persuasive copy to promote events and increase attendance through 10 hours of weekly collaboration with team members.
- Tailored messaging to engage diverse fan base, fostering interactions between team and supporters.
- Adapted tone and content to align with brand objectives, strengthening community presence of Mallards.
Sales & Marketing Intern
Premier CME, Inc
Brown Deer, WI
06.2025 - 08.2025
- Built a targeted outreach pipeline by researching over 300 accredited PA programs and refreshing 150 faculty contacts to support business development efforts.
- Conducted over 60 weekly cold calls and emails to program chairs, securing eight discovery calls and three qualified leads.
- Developed streamlined prospect-tracking system in Google Sheets, standardizing data fields and reducing invalid contact entries by 25%.
Server
Tipsy Cow Bar & Grill
Madison, WI
05.2024 - 12.2024
- Balanced part-time employment with full college course load while working 20 hours weekly.
- Cultivated relationships with Madison community by engaging local patrons and students.
- Optimized service operations during peak periods, enhancing teamwork and problem-solving capabilities.
Server
Mezzanine Rooftop Bar & Grill
Egg Harbor, WI
06.2022 - 08.2023
- Worked as a as full-time server for six hours daily, five days per week during operational seasons.
- Ensured order accuracy and efficiency through effective communication with kitchen staff.
- Contributed to customer satisfaction, positively impacting restaurant brand reputation.
Ballet Instructor
Milwaukee Ballet School & Academy
Milwaukee, WI
09.2020 - 06.2022
- Facilitated tactical and technical development for over 50 dancers aged 7-10 in Beginning Student's Division.
- Designed ballet technique classes aligned with program coordinators' values to enhance engagement.
- Promoted progression in technical proficiency and athletic maturity among young dancers.
Education
Bachelor of Journalism - Strategic Communications
University of Wisconsin-Madison
Madison, WI05.2026
Art History - Florence, Italy
CET Academic Programs
Florence, Italy05.2025
High School Diploma -
Divine Savior Holy Angels High School
Milwaukee, WI05-2022
Skills
- Adobe Creative Cloud
- Microsoft Excel and Google Sheets
- WordPress
- Qualtrics
- Infegy Atlas
- MRI Simmons
- JASP
- Generative AI tools
- AP Style
- Press release writing
- Social media strategy
- Strategy memos
- Project management
- Cross-functional collaboration
- Lead tracking
Leadership Experience
09/22 - Current
Alpha Phi Iota Chapter - Chapter Member
Madison, WI
- Coordinated and promoted large-scale philanthropy events, including our Red Dress Gala, with over 400 participants.
- Executed comprehensive campaigns while gaining hands-on experience in event planning and nonprofit fundraising.
- Collaborated with women from diverse backgrounds to foster networking and partnership opportunities.
Timeline
Sales & Marketing Intern
Premier CME, Inc
06.2025 - 08.2025
Server
Tipsy Cow Bar & Grill
05.2024 - 12.2024
Graphic Designer for Monroe Street Merchants Association
University of Wisconsin Advertising Club
01.2023 - Current
Copywriter for the Madison Mallards
University of Wisconsin Advertising Club
01.2023 - Current
Server
Mezzanine Rooftop Bar & Grill
06.2022 - 08.2023
Ballet Instructor
Milwaukee Ballet School & Academy
09.2020 - 06.2022
Bachelor of Journalism - Strategic Communications
University of Wisconsin-Madison
Art History - Florence, Italy
CET Academic Programs
High School Diploma -
Divine Savior Holy Angels High School