PowerBI
Nathan Lonergan
Marketing Project Manager
White Lake,MI
Summary
Client-focused Digital Project Manager experienced working with cross-functional teams to achieve marketing and brand development goals. Skilled in pay-per-click advertising and online content development. Collaborates cross-functionally to create, execute and optimize fresh digital approaches.
Overview
7
7
years of professional experience
2
2
Certifications
Work History
Owner
Digital Music Production Business
05.2017 - Current
- Self-taught music producer; founded and solely operate a successful brand since 2017, managing sales, advertising, and content with consistent yearly growth driven by dedication and ambition.
Agency Engagement Manager
Location3 Media
08.2023 - 05.2024
- Utilized analytical tools to monitor progress against engagement objectives regularly, making necessary adjustments to ensure success in achieving goals set forth by clients.
- Streamlined internal processes to improve team efficiency and project delivery timelines.
- Developed and led digital webinars for client franchise systems, resulting in increased local program engagement
Local Program Manager
Location3 Media
09.2021 - 08.2023
- Managed local programs across 10 clients, fostering strong ties with corporate teams and thousands of franchisees nationwide
- Proactively addressed and resolved franchisee concerns, ensuring consistent client satisfaction.
Local Marketing Advisor
Location3 Media
02.2020 - 09.2021
- Served as a trusted advisor to clients, offering insights on market conditions, best practices, and innovative solutions.
- Held performance reviews for 60+ franchisees each month, providing data analysis and tailored marketing solutions
- Addressed and resolved franchisee support tickets daily.
Local Marketing Manager
Location3 Media
02.2020 - 02.2021
- Identified and communicated client needs to supply chain capacity and quality teams.
- Cultivated partnerships with external stakeholders to maximize business opportunities and extend network reach within the industry sector.
- Reviewed ad campaigns' performance and optimization opportunities with 60+ franchisees each month
Marketing Assistant (Part-Time)
Echero Marketing
07.2019 - 02.2020
- Boosted client website traffic and brand awareness through content strategies and SEO research.
- Revised blog postings, created social content, and updated website assets to improve SEO rankings and visibility
Education
Bachelor of Arts - Marketing
Michigan State University
East Lansing, MI 05.2015 - 05.2019
Skills
Hard Skills:
Google Search
Google Display
Local Service Ads
Video/Youtube
SEO
Meta
TikTok
Excel
OneNote
Word
Powerpoint
Sharepoint
Zoom
Teams
SendGrid
Canva
Logic Pro
FL Studio
Pro Tools
WordPress
Notion
Zendesk
Power BI
Google Analytics
SEM Rush
Soft Skills:
Task Prioritization & Time Management
Audience Outreach
Training and Onboarding
Customer Relationship Management
New Business Development
Proactive Initiatives
Corporate Communications
Customer Service
Resource Allocation
Team Leadership
Conflict Resolution
Adaptability
Cold calling skills
Creative and Innovative
MS Office Suite
B2C & B2B Marketing
Brand positioning
Accomplishments
- Collaborated with team of [Number] in the development of [Project name].
- Documented and resolved [Issue] which led to [Results].
- Supervised team of [Number] staff members.
Additional Information
Executed a Grand Opening project successfully
Improved personal and business relationships with clients
Software
Google Ads
Sharepoint Site Creation
Certification
[Area of certification] Training - [Timeframe]
Timeline
[Area of certification] Training - [Timeframe]
01-2024
Agency Engagement Manager
Location3 Media
08.2023 - 05.2024
Certified [Job Title], [Company Name] - [Timeframe]
01-2022
Local Program Manager
Location3 Media
09.2021 - 08.2023
Local Marketing Manager
Location3 Media
02.2020 - 02.2021
Local Marketing Advisor
Location3 Media
02.2020 - 09.2021
Marketing Assistant (Part-Time)
Echero Marketing
07.2019 - 02.2020
Owner
Digital Music Production Business
05.2017 - Current
Bachelor of Arts - Marketing
Michigan State University
05.2015 - 05.2019