Naya Johnson
Atlanta ,GA
Summary
Dynamic brand management and public relations professional with experience in coordinating high-profile events and developing targeted marketing campaigns. Known for leveraging strategic insights and data analysis to enhance stakeholder engagement and drive brand success.
Overview
3
3
years of professional experience
Work History
Public Relations Analyst Trainee
Atlanta Braves
Atlanta, GA
02.2026 - 08.2026
- Conducted research on player performance and scouting reports for strategic insights.
- Assisted in report preparation for management review and informed decision-making.
- Analyzed game statistics to enhance team performance evaluations.
Executive & Brand Assistant
Raynard Holdings LLC
Atlanta, GA
05.2025 - 08.2025
- Coordinated high-profile events to strengthen brand recognition.
- Organized meetings, conferences, and seminars to improve stakeholder engagement.
- Managed daily administrative tasks and facilitated executive operations.
Social Media Marketing Extern
Hampton University Athletics
Hampton, VA
06.2024 - 05.2025
- Enhanced brand visibility through targeted social media marketing campaigns.
- Increased engagement by 46% through management of social media accounts.
- Created marketing materials for athletic events and programs to support promotional efforts.
Digital Marketing Coordinator Intern
Diamond Diaspora Media
Atlanta, GA
05.2023 - 08.2023
- Created compelling content for digital campaigns and newsletters, enhancing audience outreach.
- Developed engaging content that significantly boosted media engagement.
- Utilized Google Analytics to track performance metrics, including page views and time on site.
Education
J.D. - Entertainment & Sports Law Concentration
Georgia State University
Atlanta, GA12-2029
Bachelor of Arts - Journalism
Hampton University
Hampton, VA05-2025
Skills
- Public relations
- Data analysis
- Data visualization
- Digital strategy
- Content creation
- Brand management
Timeline
Public Relations Analyst Trainee
Atlanta Braves
02.2026 - 08.2026
Executive & Brand Assistant
Raynard Holdings LLC
05.2025 - 08.2025
Social Media Marketing Extern
Hampton University Athletics
06.2024 - 05.2025
Digital Marketing Coordinator Intern
Diamond Diaspora Media
05.2023 - 08.2023
J.D. - Entertainment & Sports Law Concentration
Georgia State University
Bachelor of Arts - Journalism
Hampton University