Nicholas De Lucia
Hopewell Junction,NY
Overview
11
11
years of professional experience
Work History
Founder & CEO
LuxLash
01.2021 - Current
- Scaled an eCommerce brand to six figures in revenue, specializing in false eyelashes and skincare
- Developed and executed digital marketing strategies, resulting in consistent monthly revenue of $30,000+
- Managed paid advertising campaigns, optimizing customer acquisition and achieving strong return on ad spend (ROAS)
- Implemented influencer marketing campaigns that boosted brand credibility and engagement
- Designed and optimized sales funnels and upsells to increase average order value (AOV) and customer lifetime value (LTV)
Founder & CEO
Digital Force Marketing
01.2021 - 01.2022
- Managed and executed six-figure marketing budgets for multiple clients, specializing in TikTok and social media advertising
- Led a team in developing high-impact digital marketing strategies to drive brand growth and revenue
- Personally handled sales calls, follow-ups, and client negotiations, securing long-term contracts
- Increased client ROAS by 30% through campaign optimization and strategic ad placements
- Developed and managed a structured sales pipeline using Airtable to optimize lead tracking and conversion rates
- Provided full-service fulfillment and operational support to ensure seamless client campaign execution
Founder & Digital Marketing Strategist
DelTech, LLC
01.2017 - 01.2019
- Built an online business generating over $330,000 in sales within two years through digital marketing strategies
- Created and optimized online stores, product pages, and advertising campaigns
- Managed customer interactions and brand communications to maximize retention and loyalty
- Developed high-performing paid search campaigns across multiple platforms, driving consistent traffic and conversions
Server
Tomato Cafe, LLC
01.2014 - 01.2017
- Provided excellent customer service in a fast-paced restaurant environment
- Trained and mentored new employees
Education
Bachelors Degree - Marketing (Digital Marketing Focus)
Marist College
Poughkeepsie, NY05.2021
Skills
- Digital Marketing Specialist
- Sales Optimization
- Branding and CRO
- Project management
- Strategic planning
- Entrepreneurial and innovative
Timeline
Founder & CEO
LuxLash
01.2021 - Current
Founder & CEO
Digital Force Marketing
01.2021 - 01.2022
Founder & Digital Marketing Strategist
DelTech, LLC
01.2017 - 01.2019
Server
Tomato Cafe, LLC
01.2014 - 01.2017
Bachelors Degree - Marketing (Digital Marketing Focus)
Marist College
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