Summary
Overview
Work History
Education
Skills
Timeline
Nicholas Tauschek

Nicholas Tauschek

Brand Manager
Lubbock,TX

Summary

Evolving Brand Manager with strong background in group leadership and product growth. Successfully led multiple on-air and online strategies directed by consumer insight. Demonstrated strong attention to market trends and ratings reports for a multitude of radio stations. Experienced numerous roadblocks overcome by strategic focus on and application of digital media and broadcast production. Skilled in completing large projects in tight deadlines spanning many competitive markets.

Overview

8
8
years of professional experience

Work History

Brand Manager/Production Director

Townsquare Media, Inc.
04.2024 - Current

Oversee all operations of News/Talk 95.1 FM, KFYO in Lubbock. Also serve as Production Director for Talk 103.9, KKAM. Manage the station's social media page and newsletter to consistently engage followers and grow the digital brand. Regularly update the broadcast automation schedule with relevant promos/liners/PSAs/etc. Handle any and all affidavits for the 50+ live syndicated programs that run on KFYO and KKAM. Aid in the planning and development of quality content that benefit the station's expansive listener base. Monitor Nielson ratings to stay ahead of trends within target demographics. Collaborate with the sales team to identify opportunities of further outreach and growth for the station. Collaborate with cross-market teams to assign board ops when remote broadcasts are scheduled on either of the six total radio stations in the Lubbock Market.

KTXT 88.1 FM Underwriting Director

Texas Tech University
10.2019 - 05.2023

Frequently engaged with on-campus entities to promote the station to all students, faculty and staff. Drafted contracts between local businesses and KTXT to run a desired amount of on-air spots that drew attention to the local business, a one-time event, or any other promotional material they would desire to be broadcasted. Produced professional scripts and voiced/edited paid spots to run for a certain amount of time.

Studio Engineer

Alpha Media USA
08.2019 - 10.2021

Operated the board for a variety of events, including remote broadcasts, college football game coverage, and other live shows. Produced quality on-air weather updates and other relevant news to the local audience. Enhanced audio quality inside studios during live events, and aided in troubleshooting software/hardware when issues arose.

Education

Master of Arts - Mass Communications

Texas Tech University, Lubbock, TX
05-2023
  • Thesis: Adverse Mental Health Effects from Excessive Social Media use Among Adolescents
  • 3.8 GPA

Bachelor of Arts - Creative Media Industries

Texas Tech University, Lubbock, TX
05-2021

Skills

  • Market analysis
  • Cross-market collaboration
  • Professional writing
  • Radio-quality audio editing
  • Radio station leadership
  • Group management
  • Brand-building analysis
  • Social media strategy
  • Performance monitoring

Timeline

Brand Manager/Production Director - Townsquare Media, Inc.
04.2024 - Current
KTXT 88.1 FM Underwriting Director - Texas Tech University
10.2019 - 05.2023
Studio Engineer - Alpha Media USA
08.2019 - 10.2021
Texas Tech University - Master of Arts, Mass Communications
Texas Tech University - Bachelor of Arts, Creative Media Industries
Nicholas TauschekBrand Manager