Nicole Gabrielle Cash
San Leandro,CA
Summary
Results-driven professional with project management experience and a proven ability to streamline operations. Adept at analyzing trends, adapting to business needs, and implementing strategies that enhance efficiency and drive performance.
Overview
12
12
years of professional experience
Work History
Specialist, Sales Development
Comcast Advertising
Walnut Creek, CA
11.2021 - Current
- Proactively identify marketing solutions that resonate with both new and existing clients’ target audiences.
- Research automotive and retail trends to provide sellers with actionable insights for client meetings.
- Conduct quarterly presentations highlighting upcoming marketing solutions to support sales planning for future advertiser needs.
- Lead the development of a tiered marketing solution strategy for the Oregon win-back project.
- Leverage premium marketing solutions by analyzing performance metrics to demonstrate campaign success and fulfillment.
- Partner with Sales Managers to train new team members on effectively engaging with Marketing &Platform Sponsorship team.
- Collaborate with Large Agency Ad Strategists and Account Managers to develop cohesive, high-impact presentations that differentiate our marketing solutions from the competition.
Auto Sales Coordinator
Comcast Advertising
Walnut Creek, CA
05.2021 - 11.2021
- Analyzed automotive accounts to identify growth opportunities and proactively support Sales Development initiatives.
- Founded and led monthly Sales Coordinator meetings to strengthen cross-regional collaboration and team engagement.
- Supported Ad Strategists and Account Specialists by delivering Polk Analysis reports, providing data-driven recommendations on optimal advertising zones.
- Developed client-facing sports one-sheets with turnkey content for inclusion in sales presentations and capabilities decks.
- Partnered with Solution Specialists to support scheduling of Network Sponsorship orders, improving workflow efficiency and ensuring timely execution of client campaigns.
Order Entry Coordinator
Comcast Advertising
Walnut Creek, CA
08.2019 - 05.2021
- Conducted daily audits of sports and high-value programming inventory using analysis reports to track spot clearance and optimize utilization.
- Collaborated with Campaign Managers to develop optimization strategies that improved campaign performance and delivery.
- Facilitated weekly team huddles focused on strengthening presentation abilities and developing leadership skills.
Client Service Specialist
KQCA-MY58
Sacramento, CA
12.2015 - 12.2016
- Leveraged competitive spend database reports to enable Sales teams to build compelling, data-driven narratives for prospective and existing clients.
- Managed digital advertising campaigns end-to-end, delivering weekly and quarterly performance reports to track progress and inform optimization strategies.
Broadcast Sales Assistant
COX Media Group
San Francisco, CA
08.2014 - 11.2015
- Verified contract accuracy against negotiation terms to ensure compliance and prevent discrepancies.
- Consistently met deadlines through proactive communication and effective cross-functional coordination.
Education
Bachelor of Arts - Marketing
Dominican University of California
San Rafael05-2012
Skills
- Advanced Problem Solving
- Analytical Thinking
- Client-Focused Approach
- Collaborative Communication
- Cross-Functional Teamwork
- Strategic & Productive Thinking
Timeline
Specialist, Sales Development
Comcast Advertising
11.2021 - Current
Auto Sales Coordinator
Comcast Advertising
05.2021 - 11.2021
Order Entry Coordinator
Comcast Advertising
08.2019 - 05.2021
Client Service Specialist
KQCA-MY58
12.2015 - 12.2016
Broadcast Sales Assistant
COX Media Group
08.2014 - 11.2015
Bachelor of Arts - Marketing
Dominican University of California