Nicole Christopher
Novato,CA
Summary
Accomplished Senior Sales Executive known for driving cross-functional coordination and resolving complex supply chain challenges. Demonstrated success in generating substantial savings and improving service levels through strong negotiation and analytical skills.
Overview
20
20
years of professional experience
Work History
Senior Sales Executive
Hormel Foods Corp
10.2017 - Current
- Lead weekly forecasting and demand planning collaboration with Hormel and Columbus planners to optimize inventory levels, product availability, and supply-demand balance.
- Serve as primary liaison between sales teams, Costco buyers, supply chain, and logistics partners to resolve supply constraints, transportation issues, and pricing challenges.
- Reduced inventory shrink through strategic negotiations with buyers and deployment teams, generating over $1M in savings during H1 2026 by liquidating code-date sensitive inventory.
- Manage end-to-end product launches, including item setup, tagging compliance, and on-time delivery execution.
- Drive cross-functional coordination across sales operations, planning, logistics, and customer teams to improve service levels and operational efficiency.
Sr. Account Manager
Columbus Foods
08.2013 - 10.2017
- Partnered with cross-functional teams to analyze sales trends, production planning, and product allocation strategies, achieving 90%+ forecast accuracy.
- Coordinated annual NAFTA audits for Costco export programs alongside legal counsel and external firms, maintaining 100% compliance with international trade regulations.
- Evaluated broker performance and supported restructuring initiatives that improved operational efficiency and account support.
- Supported key Costco business initiatives through data analysis, sales operations management, and customer collaboration.
Sales Program Manager
Columbus Foods
05.2012 - 08.2013
- Managed export business operations for Costco Mexico, including NAFTA documentation, label translation, opening orders, and issue resolution for rejected shipments.
- Prepared private label bid contracts, including pricing analysis, product specifications, and sample coordination.
- Administered customer portals for major retail accounts including Costco, Safeway, and Trader Joe’s.
Administrator
Columbus Foods
07.2010 - 05.2012
- Maintained forecasting accuracy and supported sales planning initiatives for key national accounts.
- Led TM1 system training for the sales organization to improve adoption and reporting consistency.
- Monitored account performance, sales leads, and customer opportunities for top-tier accounts.
- Coordinated food shows, conferences, and executive sales meeting preparation.
- Prepared sales reporting and presentation materials for VP-level and board meetings.
Sales Coordinator
Columbus Foods
09.2008 - 06.2010
- Coordinated customer presentations, sales reporting, and plant visits for major retail partners.
- Supported New Product Development initiatives by managing opening orders, sample requests, and product documentation.
- Executed customer pricing changes and maintained internal pricing accuracy.
Sales & Marketing Assistant
Columbus Foods
09.2006 - 06.2008
- Managed consumer communications and issue resolution through the Columbus Foods website.
- Developed sample distribution and point-of-sale processes to support national sales initiatives.
- Represented the company at demonstrations and promotional events across the United States.
Education
Bachelor of Science - Political Science And Government
University of California, Davis
Davis, CASkills
- Sales development
- Negotiation expertis
- Strong Excel, HDS and Main frame Experience
- Sales forecasting
- Sales presentations
- Strategic planning
Timeline
Senior Sales Executive
Hormel Foods Corp
10.2017 - Current
Sr. Account Manager
Columbus Foods
08.2013 - 10.2017
Sales Program Manager
Columbus Foods
05.2012 - 08.2013
Administrator
Columbus Foods
07.2010 - 05.2012
Sales Coordinator
Columbus Foods
09.2008 - 06.2010
Sales & Marketing Assistant
Columbus Foods
09.2006 - 06.2008
Bachelor of Science - Political Science And Government
University of California, Davis