Nicole Karaica
Los Angeles,CA
Summary
Dynamic merchandising professional with a proven track record of excelling in training and development, while driving sales growth. Adept at visual presentation and relationship building, I leverage strong business acumen for optimal processes to enhance the customer experience.
Overview
17
17
years of professional experience
Work History
Online Merchandiser
PowerPlay Corp.
04.2023 - Current
- Arranged items in favorable positions and areas of the store to attract customers and optimize sales.
- Reviewed customer feedback to brainstorm new merchandise ideas and improve existing products.
- Researched and analyzed market trends to identify new product opportunities for the online store.
- Engage customers in conversation and relationship building through using effective interpersonal and people skills.
Owner
Curated By Coco Resell
01.2018 - 01.2024
- Developed and implemented successful strategies to meet business goals.
- Identified new opportunities for growth, expansion, and diversification.
- Analyzed industry trends to develop competitive strategies.
- Hosted special events to boost store awareness and increase community engagement.
West Coast Field Merchandising Coach
Franklin Retail Solutions
Los Angeles, CA
01.2017 - 01.2020
- Trained, coached, and evaluated merchandisers to optimize their performance and development.
- Cultivated key relationships with clients utilizing exceptional communication skills to ensure satisfaction with our service.
- Established a cross-functional team that exceeded the benchmarked metrics and client satisfaction.
- Implemented strategic merchandising plans to maximize sales.
- Researched, analyzed, and evaluated trends in the fashion industry to determine customer preferences.
Regional Merchandiser- Los Angeles
Perry Ellis International
Los Angeles, CA
01.2014 - 01.2017
- Ensured that all displays were properly assembled and maintained.
- Analyzed product performance to determine key sales drivers for the market.
- Reset store displays for special events and seasonal changes.
- Stayed abreast of market trends and anticipated consumer purchasing habits.
Regional Merchandise Coordinator- Los Angeles
Levi Strauss and Company
Los Angeles, CA
01.2008 - 01.2013
- Designed floor layouts, product displays and shelving layouts to maximize sales and influence customer purchasing habits.
- Used historical and current business data to determine key buying trends and items.
- Conducted meetings with personnel to introduce new merchandise.
- Built effective partner relationships to improve customer satisfaction.
- Executed multiple projects simultaneously, coordinating, and prioritizing tasks.
- Executed special projects and promotional events to drive brand awareness and increase customer engagement.
Education
Associate of Arts Degree - Visual Communications
The Fashion Institute of Design And Merchandising
Los Angeles, CA01.2005
Skills
- Training and Development
- Merchandising
- Visual Presentation
- Excellent Communication
- Territory Management
- Strong Business Acumen
- Sales Development
- Budget Management
- Customer Service
- Public Speaking
- Event Coordination
- Customer service
- Relationship building
- Process optimization
- Trend research
Timeline
Online Merchandiser
PowerPlay Corp.
04.2023 - Current
Owner
Curated By Coco Resell
01.2018 - 01.2024
West Coast Field Merchandising Coach
Franklin Retail Solutions
01.2017 - 01.2020
Regional Merchandiser- Los Angeles
Perry Ellis International
01.2014 - 01.2017
Regional Merchandise Coordinator- Los Angeles
Levi Strauss and Company
01.2008 - 01.2013
Associate of Arts Degree - Visual Communications
The Fashion Institute of Design And Merchandising
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