Nicole Weidenfeld
Bound Brook,NJ
Overview
13
13
years of professional experience
Work History
Product Manager
Pollinate (formerly Bestest)
10.2017 - Current
- Operated on a two-person team to develop a B2C social media mobile app from concept to launch and through iterations
- Pivoted the company, along with a new CEO, to a B2B subscription-based interactive content marketing app
- Achieved a 3200% increase in downloads per month, totaling over 6,000, within 6 months of launch
- Developed the app from ideation to minimum viable product (MVP) and guided it through successful iteration, resulting in over 88,000 polls created, with over 270,000 comments posted, and over 5,000,000 votes cast
- Led a team of outsourced engineers, designers, and marketers, fostering a collaborative environment and achieving strong team morale
- Conducted comprehensive market research to identify new market opportunities
- Analyzed user feedback to align product strategy with business goals and user needs
- Applied the Scrum methodology to coordinate engineers
- Conducted daily stand-up meetings, and utilized JIRA to track project progress and manage tasks
- Successfully delivered product iterations within tight deadlines, ensuring continuous improvement and customer satisfaction
- Utilized SQL queries and Mixpanel to analyze key performance indicators (KPIs), user behavior, and product usage patterns to drive data-informed decision-making
- Successfully positioned the new B2C app to sell.
Web Development Fellow
Startup Institute
06.2017 - 09.2017
- Completed an intensive training program in web development, gaining hands-on experience and practical skills in programming languages, marketing techniques, design best practices, and sales funnels
- Collaborated with a diverse group of fellows and industry professionals to develop and launch web projects, applying agile development principles and fostering a collaborative environment
- Demonstrated exceptional skills in programming languages, including Ruby on Rails, HTML, and CSS, to create responsive and user-friendly web applications
- Acquired a deep understanding of the startup ecosystem, including market trends, customer acquisition strategies, and lean methodologies
- Recognized as the 'Top Web Development Fellow' for outstanding performance and commitment to the program
- Leveraged the institute's career support services to secure a job at Bestest, showcasing the practical relevance and value of the training received.
Additional Experience
Includes
01.2011 - 06.2017
- BNP Paribas, Executive Assistant (2016-2017)
- Restaurant Industry, Server (2011-2016)
- Petco, Grooming Salon Assistant (2013-2015)
Education
Completed Two Degrees While Working Full Time
Master of Science - Data Analytics
Western Governor’s University
01.2023
BBA - Information Technology Management
Western Governor’s University
01.2022
Certification - Product Management, Design Thinking, UI/UX, Scrum
Udemy
Associate of Applied Science - Psychology
Middlesex County College
01.2011
Skills
- Product Management
- Product Development
- Scrum Methodology
- UI/UX
- User Stories
- Market Research
- Product Design
- Product Lifecycle Management
- Troubleshooting and QA
- Product Roadmaps
- Design Thinking
- Figjam
- Stakeholder Management
- JIRA
- Agile Development
- Project Management
- Roadmap Development
- Trello
- Qualitative/Quantitative Analysis
- Customer-Focused Mindset
- Data Analytics
- Data Extraction
- Database Scripting
- Python
PRODUCT
DATA
- SQL
- Tableau
- KPI Monitoring
- PGAdmin
- Mixpanel
- Google Analytics
- Appfigures
- Communication
- Scrappiness
- Strategizing
- Prioritization
- Cross-Functional Collaboration
- Teamwork
- Sketch
- Microsoft Office
- Technical fluency
- Invision
- Creativity
- Self-starter
- Team Leadership
- Active listening
- Prioritization and Execution
- Technical Acumen
- Stakeholder Communications
SOFT & OTHER
Interests
- Caregiving
- Chess
- Mental Health
- Yoga
- Self-Growth
- Travel
- Meditation
- Hiking
Timeline
Product Manager
Pollinate (formerly Bestest)
10.2017 - Current
Web Development Fellow
Startup Institute
06.2017 - 09.2017
Additional Experience
Includes
01.2011 - 06.2017
Completed Two Degrees While Working Full Time
Master of Science - Data Analytics
Western Governor’s University
BBA - Information Technology Management
Western Governor’s University
Certification - Product Management, Design Thinking, UI/UX, Scrum
Udemy
Associate of Applied Science - Psychology
Middlesex County College
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