Nikola Djordjevic

As an SEO Specialist at Ehlen Analytics, I'm in charge of maintaining websites and Google Business Profiles for 30+ small-to-medium-sized companies.

• Developing and executing local SEO strategies
• Establishing and maintaining Google Business Profiles
• Content management: content planning, keyword research, competitor and content gap analyses, writing, editing, optimizing, and publishing content including homepages, landing pages, service pages, location pages, blog posts
• Link building (planning and overseeing delivery)
• Technical SEO auditing (Ahrefs, Semrush, Screaming Frog)
• Collaborating with account managers, developers, designers, other SEO specialists
• Other work and tools used on a daily basis: Google Analytics, Google Search Console, BrightLocal rank tracking and reporting, building citations, CallRail call and contact form tracking, PageSpeed Insights, ensuring mobile friendliness, SSL, schema markup, XML sitemaps, ADA compliance, website uptime monitoring, website updates and backups, and more.

Leveraging my extensive and diverse professional experience in the domains of search engine optimization and affiliate marketing, I worked as an independent SEO Specialist who collaborated with clients on a project basis, offering a comprehensive range of services aimed at transforming their online businesses.

As a Marketing Content Manager at Intent, I led a cross-departmental team in charge of producing highly linkable content intended to build links passively.

• Recruited and managed a team of SEO content writers.
• Planned, assigned, edited, and published 350+ long-form articles.
• Acquired 500+ high-quality backlinks passively (total DR of 17,000+) resulting in a substantial increase in rankings, traffic, and revenue.
• Worked in the crypto, finance, money transfers, sports betting and news, lottery, and gambling niches.
• Organized and executed quarterly content plans and budgeting.
• Participated in weekly digital PR campaign ideation meetings.
• Conducted keyword research and competitor analyses.
• Improved, optimized, and updated old and outdated website content.
• Managed the production of infographics and other accompanying visuals.
• Provided input on website design and article layouts.
• Conceived a custom backlink and DR tracker.
• Wrote operational manuals and provided training for writers and managers.
• Analyzed KPIs, team performance and expenses, and reported to Product Owners and the CEO.

As a Team Leader at NicheStack, I assembled, trained, and led a fully autonomous team of 50+ people for 3+ years that included project managers, editors, writers, designers, developers, and affiliate managers.

• Built from the ground up, managed, and monetized 14 affiliate marketing websites.
• Worked in a diverse set of niches including crypto, finance, tech, gambling, pets, health, pharmaceuticals, dating, lifestyle, design, and product reviews.
• Devised and tested numerous content and link building strategies.
• Planned and oversaw the execution of a content calendar and link building campaigns.
• Conducted keyword research and content gap analyses.
• Ran technical SEO audits and optimized websites.
• Carried out interlinking audits and updated outdated content.
• Designed, customized, and set up websites using WordPress and custom CMSs.
• Created infographics and other visual media for published articles.
• Analyzed KPIs, team performance and expenses, and reported to the CEO.
• Served as Head of Outreach.
• Wrote, edited, and published SEO content.
• Organized team building events.

• Acquired the license to practice medicine.

• Graduated with honors.