Nina Bowen
Jenkintown,Pa
Summary
A nationally recognized sales performer with a great sense of humor, I've significantly enhanced referral engagement, enrollments and overall sales in both healthcare and non-health care industries. Leveraging advanced crm skills and integration with MS Office programs, alongside exceptional team leadership, I've driven substantial growth in all endeavors and have demonstrated a strong ability to exceed goals and foster collaborative successes.
Overview
16
16
years of professional experience
Work History
Pa. PACE/LIFE Program Outreach Specialist
Trinity Health PACE & InnoVage PACE
Norristown & Philadelphia, Pa.
11.2021 - Current
- More than 50% increase in referral source engagement by implementing targeted outreach strategies.
- Work with hospitals, nursing homes and other health care professionals to screen, qualify and enroll low income seniors into Federal/State PACE programs.
- Increased data base of referral sources and leads by more than 50% with Trinity Health PACE and InnovAge PACE.
- Increased patient participation from assigned senior affordable housing accounts by 40% at Trinity Health PACE
- Develop and implement sales strategies for PACE/LIFE program within assigned territories and dedicated accounts.
- Create and maintain productive and trusted relationships with diverse array of public/private partnerships.
- Collect then transfer patient information in collaboration with team members to complete a diverse array of complex to simple enrollments.
- Create and conduct virtual and in person evaluations and presentations.
- Regularly work with translation team(s) for non English speaking leads and referrals.
Director of Sales and Marketing
Heartis Bucks County Senior Living
Warminster, PA
12.2020 - 11.2021
- Established highly productive working relationships between Ownership group, Management group and Executive Director to create sales forecasts and marketing plans for pre-opening and post opening phase of new, 60 million dollar, senior living community.
- Secured 25% IL deposits in pre-leasing phase and reached 53% deposits within 6 months of opening Heartis Bucks County.
- Met and exceeded tour to deposit ratios by over 12%.
- Conduct meetings, tours and outreach presentations with clients and health care providers that create strategic relationships between Heartis Bucks County and community stakeholders.
- Manage CRM, marketing budget, produce weekly and monthly reports and conduct data analysis for quarterly sales plans.
- Responsible for advertising and managing content of on line information.
- Create and implement strategies to address health, security and long term care of advancing health population and affect on local community.
Community Resource Director
Floral Vale Alzheimer's Special Care Center
Yardley, PA
06.2019 - 01.2021
- 53 % increase in referral sources within first 3 months.
- Increased memory care occupancy by 14% in first 3 months of state licensing being restored.
- Performed metrics analysis , collaborate with RDO and Administrator to create, implement and execute marketing and admission's strategies.
- Highly proficient in keeping accurate records in CRM, MS Office and generating weekly activity reports
- Prepare annual competitive market analysis and increased census by 40% by tenure's end.
- Perform Manager on Duty responsibilities of staff supervision, training and resident support programming and incident reports
- Organize and execute special events, provide content for website and social media presence
- Gather and document HIPAA protected information for new admissions
Finance and Sales Consultant
General Motors-Bryner Chevrolet
08.2017 - 12.2018
- Collect, verify, analyze confidential financial information for securing auto loans up to $100k.
- Manage GM's data base of national incentive programs & established profit margins to formulate & present financial data to businesses & individuals.
- Streamlined subprime loan application process leading to 20% increase in warranty sales
Manager of Volunteer Services & Sales Coordinator
Xenia Hospice And Palliative Care
12.2008 - 12.2018
- Recruit, train, maintain and managed over 40 volunteer staff in clinical, administrative and home settings.
- Established Xenia's identity and services to hospitals, skilled nursing facilities & physician practices with strategic, public health messages and talking points
- Liaison between families & clinical care teams to develop, implement & monitor patient care plans
- Analyze, complete & stay updated on federal & state regulations & procedures
Education
Bachelor of Arts - Communications
Temple University
PhiladelphiaSkills
- Team leader with history of meeting and exceeding goals and helping the entire team to hit bonuses
- Nationally recognized sales performer (and trainer) who consistently increases referral sources by at least 50%
- Excel at Outreach strategies for account performance & more than tripled amount of data captured for sales
- Highly proficient at Crisis Management, de-escalation and authentic teamwork performance and accountability
- Exceptional and detail oriented communicator and collaborative, team leader
- Advanced MS office skills and integration with various CRM systems and devices
- Disciplined and highly productive negotiator & experienced in reviewing contracts and regulations with diverse stakeholders
- Working knowledge of HIPAA, PACE eligibility terms and other regulations for compliancy, auditing and risk evaluation
- Certified Dementia Practitioner
- Highly proficient sales trainer and public speaker
Community & Charitable Activities
- Founder of THE POWER TO HEAL FOUNDATION for cancer patients-Jenkintown, Pa
- Board of Directors for OUR LADYS HOUSE for disadvantaged mothers & their children-Glenside, Pa
- Chairperson WILLOW GROVE HOLIDAY MILITARY TRIBUTE for military personnel - Willow Grove, Pa
- Asst Campaign Manager - THE HONORABLE ELLEN BARD 13TH CONGRESSIONAL CAMPAIGN-Abington, Pa.
- Coach - High School PIAA, Junior HIgh Cath. Academies League, Travel/Scholarship Programs - Montgomery County, Pa
Timeline
Pa. PACE/LIFE Program Outreach Specialist
Trinity Health PACE & InnoVage PACE
11.2021 - Current
Director of Sales and Marketing
Heartis Bucks County Senior Living
12.2020 - 11.2021
Community Resource Director
Floral Vale Alzheimer's Special Care Center
06.2019 - 01.2021
Finance and Sales Consultant
General Motors-Bryner Chevrolet
08.2017 - 12.2018
Manager of Volunteer Services & Sales Coordinator
Xenia Hospice And Palliative Care
12.2008 - 12.2018
Bachelor of Arts - Communications
Temple University