Norm MacDonald IV

As seen on Shark Tank

• Small and Large Group Manager

• Manager of Customer Experience

• Social Media Director

• Created partnership with Travel site “GOING”

• Created partnership with Kimpton Hotels

• Make a Wish - Head Coordinator

• SEO optimization

• Product specialist, Outerwear KIT designer

• Product Specialist, Outdoor gear designer

• Outfitted: Bentley Cars, Porsche, Liberty Mutual etc.

• Corporate Group Sales, Local Vendor Relations and Marketing Swiss Army Knife
• Brought Stowe Cider "Spruce Tip" venture to Spruce Peak
• Brought Golden Dog Honey Venture to Spruce Peak
• Coordinated Beautiful Destinations media shoot
• Coordinated Hyatt Resort Alliance Convention
• Coordinated Hyatt corporate Sales Force Convention
• Coordinated Hyatt corporate Wedding Sales Force Convention
• Assisted in coordination of KJP Media shoot
• Distributed contracts to all of resort
• Assisted in wedding coordination
• Assisted in group sales
• Primary lead catcher for Spruce Peak
• Coordinated 360 photoshoot of Alpine Hall & Tipsy Trout restaurants
• Coordinated 360 photoshoot of classic, studio, 1 bedroom and 2 bedroom suites
• Coordinated Whistle Pig Pavillion Shoot for Meadowood Media
• Graphic design for corporate “World of Hyatt” events
• Directed Luxury Unit shoot for "The Club at Spruce Peak" 2023
• Tour Guide of Spruce Peak Resort
• Event Photographer for The Lodge at Spruce Peak and Stowe Mountain

• Distributed contracts to all of resort
• Assisted in wedding coordination
• Assisted in group sales
• Head Of Marketing Communications

• A successful E-commerce business which serves both large corporate accounts and smaller end user accounts
• Worked directly with the head of marketing of Intel NUC (Next Unit of Computing) project on ad campaign on pre-roll out of new models, preparing presentations and receiving direct feedback from
• Intel to craft the campaign
• Developed a strategic marketing plan utilizing social media and Google
• Analytics to boost web traffic, boost audience awareness of product, and drive sales
• Designed and presented social media campaign to CEO of EPS and to Head of Marketing at Intel
• NUC
• Directed photo and video shoots of all products
• Utilized slow motion, lighting and creative photos for all new product shots for website and social media
• Created mockup Intel advertisements
• Designed ad word campaigns using Google Analytics
• Assisted with capturing and analyzing social media metrics
• Collaborated with Intel and EPS team members to help expand marketing channels
• Created a social media presence for the company
• Created NUC LIDZ Youtube channel for marketing purposes.

• A successful E-commerce business which serves both large corporate accounts and smaller end user accounts
• Customer support
• Ran all social media
• SEO, Keyword set up - Worked on website construction
• Integrated with Intel
• Ran installation videos for customers.

• A fashion branding company for uniquely classic clothing
• Assisted CEO in long term goals and short-term sales goals
• Orchestrated an alliance with Rhoback Clothing which resulted in a joint commercial for clothing products
• Joint directed, filmed, designed and edited ZRA/Rhoback commercial
• Developed strong social media following with 22k followers
• Traveled with CEO and attended high end trade shows
• Expanded distribution to multiple retail stores
• Modeled, and coordinated ads with models from all over the country
• Designed strong student ambassador program leading to an increase in sales
• Set up Kennedy Compound photo shoot, utilizing my contacts, for marketing purposes resulting in a highly successful campaign
• Set up a joint collaboration marketing campaign with Fishers Lemonade, designed and made 300+ shirts for employees.
• Developed additional revenue-generating strategies
• Marketing efforts lead to completely selling out of all summer and fall line which was way beyond company expectations
• Worked on startup from ground up, building sales and exceeding goals