Nyesha Butler
Willing To Relocate,NJ
Summary
Proven ability to adapt to various roles and environments, leading teams and executing successful projects to enhance audience engagement and drive brand visibility. Skilled in multimedia content creation, technical troubleshooting, and data analysis. Passionate about contributing to innovative and customer-focused initiatives.
Overview
6
6
years of professional experience
Work History
Lead Retail Specialist
Curaleaf
03.2023 - 09.2024
- Led a team organizing and executing in-store promotional events, ensuring all logistical aspects were meticulously managed for optimal customer experience.
- Cultivated relationships with customers by collaborating with marketing teams to create engaging store events, resulting in 30% increase in customer satisfaction and loyalty.
- Analyzed customer feedback to improve product quality and services offered.
Social Media Specialist
Pynk Lemonade Marketing
09.2019 - 12.2022
- Developed and executed customer-centric digital events, including live streams and virtual product launches, significantly enhancing brand interaction and customer engagement.
- Created, edited, and managed content for various social media platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube.
- Gathered and analyzed post-event feedback to optimize future initiatives, demonstrating commitment to continuous improvement in customer service.
Promotion Director
Brave New Radio
04.2018 - 05.2019
- Directed, planned and executed community-focused events, strengthening relationships with listeners while enhancing brand loyalty.
- Created and managed budget plans for promotional activities.
- Generated detailed reports analyzing audience feedback and engagement metrics, utilizing insights for future promotional strategies and improvements.
Education
Bachelor of Arts - Communications, Concentration in Media Productions
William Paterson University
Wayne, NJ05.2019
Skills
- Strategic Planning & Execution
- Event Coordination
- Content Creation
- Data Driven
- Technical Proficiency with Audio/Video Software
- Task Prioritization
- Attention to Detail
- Interpersonal Skills
- Brand Awareness
- Promotion Coordination
Awards
- William Paterson L.E.A.D.S Honor Society (2019)
- NSLS Honors Society Member (2017)
Timeline
Lead Retail Specialist
Curaleaf
03.2023 - 09.2024
Social Media Specialist
Pynk Lemonade Marketing
09.2019 - 12.2022
Promotion Director
Brave New Radio
04.2018 - 05.2019
Bachelor of Arts - Communications, Concentration in Media Productions
William Paterson University
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