Summary
Overview
Work History
Education
Skills
Timeline
Generic

Oluwapamilerin onigbanjo

Atlanta,GA

Summary

Strategic marketing professional with expertise in creative direction and retail operations. Manages the customer journey from product presentation to post-purchase service, enhancing brand loyalty. Executes impactful marketing strategies that strengthen customer relationships and drive sales growth.

Overview

5
5
years of professional experience

Work History

Entrepreneur

Seventh Boulevard
Atlanta, Georgia
05.2022 - Current

Founded and operated an independent fashion brand, managing the brand across sales, marketing, creative direction, product development, customer experience, and day-to-day operations.

  • Develop and execute the brand's overall creative and visual identity, maintaining a consistent point of view across products, campaigns, social media, and customer-facing experiences.
  • Manage the full customer journey, from product presentation and customer communication to sales, fulfillment, and post-purchase service.
  • Interacted directly with customers to gather insights on preferences, purchasing behavior, and product demand, applying findings to enhance future products and marketing strategies.
  • Develop product concepts, including apparel, graphics, embroidery, patches, materials, colorways, and overall garment presentation.
  • Plan and direct photoshoots and marketing campaigns, collaborating with photographers, models, stylists, and other creatives.
  • Participate directly in styling and creative direction, ensuring products are presented in a way that communicates the intended identity of the brand.
  • Developed marketing concepts to attract customers, raise product awareness, and effectively communicate brand value.
  • Handle pricing, product positioning, promotions, inventory planning, and product launches.
  • Communicate directly with customers regarding product details, sizing, availability, purchases, and general questions.
  • Analyzed customer response and sales performance to identify products, designs, and marketing strategies that resonate with target audience.
  • Work independently in a fast-paced environment while managing multiple responsibilities and deadlines simultaneously.
  • Develop strong customer relationships through authentic communication and a deep understanding of the brand's target consumer.

Valet

SP Plus Parking
Athens, Georgia
08.2025 - 05.2026

Deliver professional, personalized service to hotel guests and clients in a fast-paced environment.

  • Delivered high-level customer service in luxury hospitality environment, demonstrating professionalism, efficiency, communication, and attention to detail.
  • Communicate effectively with customers while handling multiple requests and priorities simultaneously.
  • Maintained professional appearance and demeanor, enhancing company representation and guest experience.
  • Work efficiently during high-volume periods while maintaining accuracy and a positive customer experience.
  • Resolved customer concerns and communicated with team members to ensure seamless service delivery.
  • Demonstrate reliability, adaptability, and strong attention to detail in a customer-facing environment.

Sales Associate

Zara
Atlanta, GA
04.2022 - 07.2025

Welcomed customers and provided personalized assistance based on their individual style, needs, and purchasing preferences.

  • Built relationships with customers through genuine communication and strong knowledge of products, fit, styling, pricing, and availability.
  • Assisted customers in selecting complete outfits and recommended complementary products, enhancing overall sales volume.
  • Delivered customer-focused retail service in a fast-paced fashion environment while developing a strong understanding of customer behavior, product presentation, and fashion retail operations.
  • Provided accurate information regarding product features, pricing, sizing, availability, promotions, and store policies.
  • Leveraged knowledge of current fashion trends to empower customers in making informed purchasing decisions.
  • Supported daily sales goals by actively engaging customers and identifying opportunities to cross-sell and upsell relevant products.
  • Worked collaboratively with the sales team during high-volume periods to maintain efficient customer service and store operations.
  • Shared customer feedback and product requests with management to align inventory with consumer preferences and enhance merchandise offerings.
  • Adapted quickly to changing priorities, high customer volume, new product launches, and varying store demands.

Sales Associate

Foot Locker
Atlanta, GA
05.2021 - 03.2022

Drove store sales goals by proactively engaging customers and recommending complementary products.

  • Engaged customers to assess needs and recommended footwear and apparel tailored to personal style and intended use.
  • Provided sales and customer service in a high-volume footwear and apparel environment with a focus on product knowledge, customer relationships, and achieving sales objectives.
  • Used consultative selling techniques to recommend additional products and create complete looks.
  • Assisted customers through the purchasing process while delivering a positive and knowledgeable experience.
  • Established customer trust through effective communication and in-depth product knowledge, focusing on helping customers find ideal products.
  • Developed strong product knowledge and stayed informed on new releases, product features, pricing, and promotions.

Education

High School Diploma -

Westside High School
Augusta, GA
06-2021

Skills

  • Brand development
  • Customer journey management
  • Product presentation
  • Creative direction
  • Marketing strategy
  • Retail operations
  • Problem solving
  • Sales techniques
  • Customer relationship management
  • Inventory planning
  • Effective communication
  • Team collaboration
  • Time management
  • Attention to detail
  • Goal setting
  • Social media management
  • Business planning
  • Brand building
  • Professionalism
  • Marketing strategies

Timeline

Valet

SP Plus Parking
08.2025 - 05.2026

Entrepreneur

Seventh Boulevard
05.2022 - Current

Sales Associate

Zara
04.2022 - 07.2025

Sales Associate

Foot Locker
05.2021 - 03.2022

High School Diploma -

Westside High School
Oluwapamilerin onigbanjo