Summary
Overview
Work History
Education
Skills
Awards and Organizations
Accomplishments
Websites
References
Timeline
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ORIANA PLUMMER

TALLAHASSEE,FL

Summary

Dynamic Marketing Manager and professional with a proven track record at Forefront Hospitality, adept in leveraging Photoshop and strategic reasoning to elevate brand visibility and engagement. Spearheaded and implemented innovative digital marketing strategies, enhancing partnership marketing efforts, and achieving significant brand development milestones for over 7+ years. Excelled in public relations, demonstrating exceptional content coordination and creative direction skills. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.

Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability.

Overview

10
10
years of professional experience

Work History

Marketing/PR Manager

Forefront Hospitality
Tallahassee, Florida
01.2022 - Current
  • Spearhead digital marketing strategies across various channels for 6 bars/clubs weekly.
  • Facilitate promotional activities while managing marketing, public relations, and social media tasks weekly.
  • Assessed consumer analytics to identify strategic partnerships with spirit distributors.
  • Collaborated with internal teams on product launches and advertising strategies.
  • Manage production and dissemination of promotional information for internal and external audiences.

Teller

Wells Fargo
01.2018 - 01.2020
  • Resolved customer complaints quickly and efficiently in order to maintain positive relationships with clients.
  • Balanced cash drawers on a daily basis.
  • Received and counted daily inventories of cash, drafts and checks.

Office/Risk Management Manager

Forefront Hospitality
Tallahassee, Florida
01.2021 - Current
  • Maintain and create key internal and external office documents.
  • Schedule and facilitate bar/nightclub and private rental tours and draft rental contracts.
  • Enhanced team morale and retention through recognition programs and career development opportunities.
  • Conduct monthly inventory reports for all six bars, calculating bar inventory usage via thorough analysis of operational processes to uncover financial vulnerabilities.

Production Assistant

Forgotten Coast Productions
Tallahassee, FL
03.2017 - 10.2025
  • Generated and disseminated numerous alerts, invitations, as well as business inquiries through email.
  • Prepared comprehensive budgets and financial assessments for productions.
  • Assisted in casting calls and auditions, organizing participant information efficiently.
  • Facilitated set-up and dismantling of diverse sets, including lighting, cameras, and backdrops.

Staff Writer

Gadsden County Times
Tallahassee, FL
05.2020 - 08.2021
  • Conducted interviews with multiple sources of interest every week.
  • Developed 8 soft and hard digital and print news articles for the Gadsden County Times, the Chattahoochee News-Herald and the Havana Herald
  • Verified details to ensure accuracy before pitching newsworthy content and analyze data needed

Co-Editor

Divah Filez Online Magazine
01.2016 - 01.2018
  • Supervised and assigned writing projects related to entertainment, editorial content.
  • Explored avenues for interviews and media coverage of upcoming musical talents.
  • Proofread the interns' copy to detect and correct errors in spelling, punctuation, and syntax.
  • Researched topics in order to provide background information for stories.

Education

Bachelor of Science - Interdisciplinary Studies, Public Relations

Florida Agricultural and Mechanical University
Tallahassee, FL
12.2022

Skills

  • Canva
  • Photoshop
  • Indesign
  • Microsoft Office Suite
  • Quantitative Data Evaluation
  • Strategic Reasoning
  • Marketing campaign management
  • Web content branding
  • Partnership marketing
  • Social media marketing
  • Brand development
  • Content coordination
  • Strategic planning
  • Creative direction
  • Public and media relations
  • Office management software
  • Meeting planning
  • Workflow optimization

Awards and Organizations

  • FAMU National Society of Leadership & Success, 2022
  • FPA Weekly Content Award, 2022, Finalist & Winner

Accomplishments

  • FAMU National Society of Leadership & Success
  • 2022 FPA Weekly Content Award finalist & winner
  • FAMU Public Relations Student Society of America
  • Big Sister Little Sister Mentoring Program
  • Big Brother Big Sister Big Bend

References

References available upon request.

Timeline

Marketing/PR Manager

Forefront Hospitality
01.2022 - Current

Office/Risk Management Manager

Forefront Hospitality
01.2021 - Current

Staff Writer

Gadsden County Times
05.2020 - 08.2021

Teller

Wells Fargo
01.2018 - 01.2020

Production Assistant

Forgotten Coast Productions
03.2017 - 10.2025

Co-Editor

Divah Filez Online Magazine
01.2016 - 01.2018

Bachelor of Science - Interdisciplinary Studies, Public Relations

Florida Agricultural and Mechanical University
ORIANA PLUMMER