Summary

Overview

Work History

Education

Skills

Timeline

Paige Berdan-Burrows

Portland,OR

Summary

Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs and transforming customer service standards. Experienced in leading and supervising operational and sales teams.

Overview

years of professional experience

Work History

Business Development Manager /Small Business Advisor

Aurora Vineyards

Aurora, OR

09.2023 - Current

Represented company and promoted products at conferences and industry events.
Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
Managed accounts to retain existing relationships and grow share of business.
Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
Responded to customer requests for products, services, and company information.
Enhanced the company's profitability by identifying and eliminating inefficiencies in existing business processes.
Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Tasting Room - educating about wine with guests and employees.
Adding new Club Members
Events
Bar Tender for Special Events
Restructuring the Org Chart, Rebranding, Identifying pay range for positions

Business Development Manager

Lady Hill Winery

St Paul, OR

09.2022 - 05.2024

Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
Generated new business with marketing initiatives and strategic plans.
Represented company and promoted products at conferences and industry events.
Reached out to potential customers via telephone, email, and in-person inquiries.
Negotiated and closed long-term agreements with new clients. Developed an ongoing contract with the largest Casino in Oregon for their private label.

Founder/Publisher

The Hills & Heights of Portland Magazine

01.2014 - 07.2016

A monthly neighborhood magazine that distributed to 3200 homes of $800k+ income that live in the West Hills of Portland, OR
Responsibilities included gathering content, finding feature family, advertising sales, layout.
Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
Directed concept development meetings with creative teams for innovative publication ideas that resonated with readers.

Sales Executive

1859 Oregon Magazine

01.2013 - 01.2014

Ad sales to small - medium size businesses on the I-5 corridor - Portland to Eugene.

Advertising Director

SagaCity Media, Inc.

01.2008 - 01.2012

Responsible for managing and selling advertising into three Travel Portland annual publications, as well as the semi-annual Portland Bride & Groom Magazine
Met goals year over year
Book of business totaled $1M annually, when including the Portland Bride and Groom publication.

Awareness Sales Manager

Dex Media

01.2003 - 01.2008

Responsible for managing and selling exclusive 'high impression' high revenue/margin products (i.e.: Cover Ads, Tabs, Ink-Jet and Tip-on Magnet or Paper Coupons) mainly in Oregon and Washington, but also assisting in all 14 states of Dex Media Sales Organization
Responsibilities included calling on clients, training sales reps, providing sales tools, coaching, developing sales strategies with the local sales forces and meeting revenue goals
Directly involved in Awareness Sales revenue, growing from $5M annually to $35M annually in 4 years.

Directory Advertising Sales and Internet Sales

Qwest Dex

01.2000 - 01.2003

Responsible for $1.3M annual billing revenue
Territory included Portland, Vancouver, Salem, Eugene and Bend
Representing Internet, White & Yellow Page advertising programs.

Founder/Owner

London Underground Retail and Wholesale

01.1986 - 01.2000

Importer and Distributor of Doc Martin Shoes USA
Part of the team that brought DrMarten Shoes to the United States market
We built a powerful brand and established a wholesale and retail strategy that generated annual revenue of approximately $125M
In addition to co-owning/co-managing the retail side, my responsibilities included buying other fashion merchandise to compliment our flagship product line and training all sales personnel.