Summary
Overview
Work History
Education
Skills
Timeline
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Paige Dugan

Bakersfield,CA

Summary

A dedicated student currently pursuing a Bachelor's degree in Business Marketing with a passion for staying ahead in the dynamic world of social media. Demonstrated entrepreneurial spirit through the successful management of a personal clothing business, where I oversaw campaigns and served as the creative director, honing skills in branding and strategic marketing, as well as serving as the CEO. Experienced in managing social media platforms for CSUB Volleyball on Instagram and TikTok, adept at creating engaging content to connect with audiences. Eager to apply academic knowledge and practical experience to drive innovation and achieve results in the field of marketing. Committed to continuous learning and growth while contributing positively to any team or organization!

Overview

4
4
years of professional experience

Work History

Social Media Associate

Cal State Bakersfield
07.2023 - Current
  • Curate content across 2 social channels (Tiktok and Instagram) ensuring
  • Researched key industry trends and competitive insights to keep messaging relevant to target demographic.
  • Streamlined social media processes by creating and maintaining a consistent posting schedule.
  • Met multiple deadlines using strong task prioritization skills.
  • Organized and created relevant content to bring more social awareness to Bakersfield women's volleyball
  • Interacted and built relationship with audience

Small Business Owner

Self-employeed
06.2020 - 01.2021
  • Curated and developed marketing campaigns effectively, increasing brand awareness through organic content driving sales
  • Coordinated with influencers and content creators for PR in exchange for content, established and managed relationships.
  • Fulfilled customer shipping needs by completing all purchase orders and customer invoices.
  • Evaluated competitors' insights to identify gaps in the market in order to distinguish my brand apart
  • Assessed niche market

Education

Some College (No Degree) - Marketing

California State Bakersfield
Bakersfield, CA

High School Diploma -

Richardson High School
Richardson, TX
05.2021

Skills

  • Campaign execution
  • Team Leadership
  • Video Editing
  • Microsoft Office
  • Strategic Networking
  • Customer Service
  • Creative Idea Development
  • Relationship Building
  • Multitasking Abilities
  • Teamwork and Collaboration
  • Friendly, Positive Attitude

Timeline

Social Media Associate

Cal State Bakersfield
07.2023 - Current

Small Business Owner

Self-employeed
06.2020 - 01.2021

Some College (No Degree) - Marketing

California State Bakersfield

High School Diploma -

Richardson High School

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Paige Dugan