PATRICIA FRANCISCO
Project Manager
Seattle,WA
Summary
Resourceful team leader with over 18 years in the event industry. Focused Project Manager adept at planning, directing, and maintaining continuous operations in various workstreams. Applying creative and analytical approach to operations for continuous process improvement. Skilled at identifying or anticipating problems and providing solutions.
Overview
18
18
years of professional experience
2
2
Languages
Work History
Project Manager
OPUS AGENCY
Seattle, WA
05.2022 - 11.2023
- Managed in-person and digital events ranging from 10k in-person attendees to 200K digital events
- Built, maintained, and tracked detailed project timelines for all projects
- Scheduled and facilitated meetings between project stakeholders and workstream leads to discuss progress, deliverables and project risks
- Responsible for leading all logistical activities pre-event, onsite and post-event
- Created risk mitigation plans to avoid project derailment as needed
- Created weekly status updates project pipeline and shared with stakeholder and agency leadership
- Assessed internal project staff skills to identify training needs and opportunities, and proposing policies or procedures that would enhance agency’s ability to deliver valuable services and staff professional growth
- Drafted project reports and post-event event wrap up documents to identify successful outcomes, insights and future recommendations
Meetings & Events Specialist
WESTIN SEATTLE
Seattle, WA
02.2019 - 05.2022
- Managed highest volume of live and hybrid corporate, social functions and guestrooms blocks for hotel, specializing in weddings, tours, entertainment, sports, and VIP functions
- Designed and implemented customer services, operational strategies, and internal cross-functional processes to improve team effectiveness and communication
- Single point of contact for hotel tour and travel yearly season and management of all functions and communication across all departments involved
- Analyzed performance and trends to recommend program improvements
- Attended industry events to promote services and build relationships with prospective peers and vendors.
Banquet Manager
WESTIN SEATTLE
Seattle, WA
08.2015 - 01.2019
- Planned, and supervised activities of banquet functions to ensure optimal performance, exceptional guest service and maximum profitability
- Directed staff of up to 100
- Proactively coached and counseled staff
- Created and implemented strategies to streamlined event set-up resulting in lower labor costs, increased productivity and customer satisfaction
- Recognized for maintaining strong client relationship, highest customer loyalty, and positive feedback for department.
Event Sales Director
BEAR CREEK COUNTRY CLUB
Woodinville, WA
04.2013 - 08.2014
- Responsible for fostering relationships with members, new clients and businesses
- Generated unprecedented sales revenue within first 3 months as director, which resulted in decreased deficit from 40.7% to 6%
- Created quarterly sales forecast and marketing plans to achieve departmental revenue goals
- Planned and managed 12 – 40 meetings, golf tournament and social events per month
- Handled event marketing and company social media accounts
- Developed key partnerships with industry-leading organizations to strengthen professional network and expand future business opportunities
- Promoted private event services at industry trade shows and client-sponsored events
Senior Sales & Marketing Account Executive
CONVENTION PLANNING SERVICES (CPS)
Miami, FL
08.2011 - 03.2013
- Provided highly complex destination management services
- Managed company’s South Florida team and regional sales
- Planned and executed programs ranging from 200 intimate VIP events to 4,000 attendees conferences
- Strategized with other senior executives to meet organizational goals and objectives
- Supervised all aspect of project development and execution
- Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities
Senior Account Executive / Senior Program Manager
WELCOME FLORIDA, INC
Miami, FL
03.2006 - 08.2011
- In-house company’s main contact for all hotel partners, managing all aspect of client's destination needs such as site research and selection, budget, vendor contract negotiation, dining, entertainment, recreation, and audiovisual
- Planned, implemented, managed, and evaluated over 140 local and national programs per year, ranging from 100 to 10,000 attendees
- Set-up and conducted professionally arranged site inspections with customers, hotels, and vendors
- Developed creative and customized design concepts for client and company
- Leveraged up to 1 million dollars of client’s event budget for multi-market events for Mercedes Benz, Coca Cola, Infinity, and UPS
- Built and maintained relationships with customers, hotel partners, vendors, suppliers, incentive travel, and procurement partners
- Analyzed operations to evaluate staff performance and to determine areas of cost reduction and program improvement.
Education
Journalism -
Universidad Del Sagrado Corazon
San Juan Puerto RicoSkills
- Proactive Adaptive Creative Leader
- Meetings & Events Management Team Management Marketing Sales Project Management Customer Service Inclusive and Sustainable Events Focused
- Microsoft Suite Microsoft Teams Google Apps CI/TY ISAC Micros IBS Lightspeed Asana Social Tables HubSpot Cvent Swoogo
Timeline
Project Manager
OPUS AGENCY
05.2022 - 11.2023
Meetings & Events Specialist
WESTIN SEATTLE
02.2019 - 05.2022
Banquet Manager
WESTIN SEATTLE
08.2015 - 01.2019
Event Sales Director
BEAR CREEK COUNTRY CLUB
04.2013 - 08.2014
Senior Sales & Marketing Account Executive
CONVENTION PLANNING SERVICES (CPS)
08.2011 - 03.2013
Senior Account Executive / Senior Program Manager
WELCOME FLORIDA, INC
03.2006 - 08.2011
Journalism -
Universidad Del Sagrado Corazon
Affiliations
International Association of Accessibility Professionals
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