Patrick Marques

• Analyzed user behavior and implemented website enhancements to optimize user experience and boost lead generation efforts.
• Supervised the execution of social media strategies, leveraging analytics to optimize communication and audience engagement.
• Facilitated strategic alignment between sales teams and online promotions, ensuring seamless integration with inventory management and customer engagement strategies.
• Analyzed market trends and implemented innovative digital marketing strategies to strengthen online presence and foster customer interaction.
• Implemented operational strategies in department, utilizing inventory tools, social media, CRM, and reputation management to drive new customer engagement.

Bridging online leads to in-store sales by managing digital leads, responding to inquiries via phone/email/text, updating website inventory, coordinating digital marketing, and training staff, focusing on converting online interest into showroom appointments and vehicle purchases while ensuring excellent customer experience

. Key duties include lead management (VDM, Social, etc.), CRM utilization, digital advertising oversight, content accuracy, appointment setting, customer follow-up, and performance analysis to boost online sales.

My first sales job. This is where I learned to sell cars.