Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Payton Goff

Austin,TX

Summary

Multi-talented Project Coordinator successful at taking on diverse project tasks to meet tight deadlines. Hands-on and analytical problem solver. Provides excellent communication, planning, and decision-making skills.

Overview

6
6
years of professional experience

Work History

Project Coordinator, Administration/Project Management

The University of Texas at Austin
Austin, TX
12.2022 - Current
  • Served as primary contact for vendors, negotiated contracts and pricing for promotional materials, and coordinated timely delivery within budget.
  • Collaborated with UT Austin procurement team to select ethical vendors, ensuring guideline adherence and promoting transparency.
  • Managed a monthly sales goal of $40K, using Excel to track progress and develop strategies to overcome shortfalls, consistently meeting or exceeding targets by 20%
  • Analyze data on product usage, attendee feedback, and campaign impact, presenting insights to stakeholders to improve future promotional strategies
  • Organized and tracked inventory of promotional materials and supplies, managing stock levels and reordering products to avoid shortages.

Visual Merchandiser

Target
Austin, TX
05.2022 - 11.2022
  • Launched designer collections, including Sergio Hudson, Kika Vargas, La Ligne, and Tabitha Brown, enhancing store appeal and boosting customer engagement.
  • Collaborated with marketing team to develop integrated campaigns, creating displays that showcased national promotions, in-store ads, and Target's brand identity.
  • Analyzed store traffic data and sales metrics to adjust visual merchandising strategies, optimizing product arrangements based on seasonal trends, customer preferences, and performance insights
  • Managed replenishment schedules to maintain optimal inventory levels for display products, enhancing visual appeal and minimizing stock shortages.
  • Collaborated with store team leads to implement customer feedback, refining display choices to meet customer expectations and improve overall shopping experience.

Website designer

Embellish Boutique
Pensacola, FL
08.2020 - 03.2021
  • Collaborated with clients to define website goals, user personas, and brand aesthetics, aligning their vision with industry best practices to enhance usability and design for optimal user experience
  • Created wireframes and mockups to illustrate site structure and functionality, utilizing Adobe XD, Figma, and Sketch for collaborative design refinement with clients before development
  • Developed themes and templates for CMS platforms like Shopify and Squarespace, streamlining website creation and enhancing client satisfaction
  • Designed custom graphics and user interface elements with Adobe Creative Suite, enhancing visual appeal and professionalism of websites while ensuring cohesive brand presentation

Education

Bachelors - Graphic Design

The University of West Florida
Pensacola, FL
12-2021

Skills

  • Project Management
  • Customer Engagement
  • Vendor management
  • Microsoft Office
  • Excel
  • Slack
  • HubSpot
  • Workday
  • Google Ads
  • Adobe Creative Suite

Websites

Timeline

Project Coordinator, Administration/Project Management

The University of Texas at Austin
12.2022 - Current

Visual Merchandiser

Target
05.2022 - 11.2022

Website designer

Embellish Boutique
08.2020 - 03.2021

Bachelors - Graphic Design

The University of West Florida

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Payton Goff