Summary
Overview
Work History
Education
Skills
Professional Awards and Membership
Timeline
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Perrmella Harris

Jackson,MI

Summary

Diligent and resourceful Business Development Professional with 20+ years of experience in strategic oversight, team leadership, and innovative business development strategies. Highly proficient in driving substantial sales, implementing customer relationship management systems and fostering strong client relationships. Proven track record in achieving ambitious growth targets, managing budgets and executing effective marketing campaigns. Spirited Business Professional committed to inspiring personal drive and self-confidence through motivational training and skills development. Employs example-based instruction style to build trust as hands-on leader and guarantee safety of activities. Believes in open, constructive communication between staff and team to set clear goals and build vision of excellence.

Overview

29
29
years of professional experience

Work History

Associate Head Coach

Morgan State University
09.2022 - Current
  • Duties include recruiting top prospective student-athletes by managing 30 incoming calls or emails; establishing competitive schedule, coordinating practice planning, skill development, overseeing booster club, and designing strategies which prepare team for competition.
  • Streamlined administrative tasks such as budget management, travel arrangements, and equipment procurement, allowing coaching staff to focus on athlete improvement.
  • Ensured compliance with NCAA regulations regarding eligibility requirements for athletes at all times.

District Director & National Co-Chair

Amateur Athletic Union Volunteer
08.2003 - Current
  • Innovate and implement compelling fundraising campaigns, events (including donor gatherings, and other engagement activities), and initiatives that resonate with potential donors to drive increased contributions while having excellent written & verbal communication.
  • Improved communication channels between parents, teachers, administrators, students through regular updates via newsletters or town hall meetings.
  • Spearheaded fundraising campaigns that generated significant funds for district-wide improvements in technology infrastructure and facilities upgrades.
  • Developed strong relationships with community leaders, promoting engagement and support for district programs.
  • Negotiated contracts with vendors, securing favorable terms and cost savings for the district.

Volunteer Board Member

Livonia / Westland Chamber of Commerce
12.2020 - 07.2024
  • Served a two-year term as a board member to help oversee policies and services for the Livonia/ Westland Chamber of Commerce.
  • Fostered collaboration among board members, promoting open communication and shared decision making.
  • Collaborated with other board members to develop and execute programs and initiatives to advance organizational mission.

Vice President of Sales

Today Magazines & Community Publishing & Marketing
09.2022 - 12.2023
  • Built sales strategy to meet quotas, manage a team of sales professionals, and oversaw the financial success of the company along with monitoring customer activity while communicating & fostering relationships with clients to assure the long-term visibility of the company.
  • Increased sales revenue by developing and implementing innovative sales strategies.
  • Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.

Director of Business Development

SMS Group of Companies
01.2019 - 07.2022
  • Provided leadership and direction in achieving the company's long-range goals and strategies
  • Resourceful, strategic thinker with strong execution leadership skills with a demonstrated track record of driving business operations
  • Broad-based experience as an innovative and creative Recruiter and Business Management expert with innovative negotiation initiatives and creative Business Development techniques.
  • Increased client base by developing and implementing effective business development strategies.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

Business Development Manager

Labor Max Staffing
08.2018 - 01.2019
  • Handled customer complaints and provided appropriate solutions and alternatives.
  • Generated new business with marketing initiatives and strategic plans.
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
  • Built relationships with customers and community to establish long-term business growth.

Chief Executive Officer

Metro Cheer Training Center
12.1995 - 03.2019
  • As the Chief Executive Officer, created the program budget, managed fiscal budget, and monitored expenses
  • As the CEO of an athletic facility where leadership skills, including team management, donor management and ability to connect with local leadership
  • Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
  • A compelling vision and collaborated with network leaders to translate vision into actionable plans and desired outcomes
  • Resolve business customer issues and improve standards/processes to support customer satisfaction
  • Create competition & practice schedules for the season
  • Conduct performance evaluations of staff, provide feedback, create 10 proposals each week, sales/marketing materials, and media alerts to publicize campaigns.
  • Established foundational processes for business operations.

Education

Master of Science in Management and Leadership - Management And Leadership

Western Governors University
Onsted, MI
04.2021

Bachelor of Science in Communications - Communications

Madonna University
Livonia, MI
07.1998

Skills

    • Team Management
    • Compliance knowledge
    • Corporate Communications
    • Motivational Leadership
    • Recruitment Strategies
      • Sales training and leadership
      • Vendor Management
      • Revenue Growth
      • Pipeline Development
      • Networking

Professional Awards and Membership

  • June 2024 – We COACH 2.0 Academy Graduate
  • June 2023 – We COACH 1.0 Academy Graduate
  • November 2023 - Mental Health First Aid Certification
  • March 2022 – Madonna University Distinguished Alumni Award
  • February 2022 – Livonia Chamber of Commerce Ambassador of the Year
  • January 2020 - Sales Diploma from Alison
  • Member of Gamma Phi Delta Sorority, Inc.

Timeline

Associate Head Coach

Morgan State University
09.2022 - Current

Vice President of Sales

Today Magazines & Community Publishing & Marketing
09.2022 - 12.2023

Volunteer Board Member

Livonia / Westland Chamber of Commerce
12.2020 - 07.2024

Director of Business Development

SMS Group of Companies
01.2019 - 07.2022

Business Development Manager

Labor Max Staffing
08.2018 - 01.2019

District Director & National Co-Chair

Amateur Athletic Union Volunteer
08.2003 - Current

Chief Executive Officer

Metro Cheer Training Center
12.1995 - 03.2019

Master of Science in Management and Leadership - Management And Leadership

Western Governors University

Bachelor of Science in Communications - Communications

Madonna University
Perrmella Harris