Peter Kiwanuka
Field Marketing Specialist
Summary
Dynamic marketing and events professional with extensive experience in marketing, event coordination, and operations management. Proven track record of building brand awareness, leading marketing initiatives, and driving exceptional team performance. Committed to delivering innovative, customer-centric marketing experiences that drive business growth.
Overview
2025
2025
years of professional experience
2012
2012
years of post-secondary education
Work History
Event Coordinator
Raiment Productions
02.2022 - Current
- Coordinated schedules and timelines for events.
- Managed event logistics and operations.
- Established positive relationships with clients, ensuring their needs were met throughout the event planning process.
- Handled crisis management situations promptly, minimizing negative impact on event outcomes and client satisfaction.
- Collaborated with cross-functional teams to ensure seamless event execution and positive outcomes.
- Managed budgets effectively, negotiating contracts to secure cost savings without compromising quality.
Brand Ambassador
Models For Charity
03.2018 - 02.2022
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
- Boosted sales through effective collaboration with store staff to promote products in high-traffic areas.
- Educated consumers about product benefits, leading to increased interest and sales conversions.
- Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
- Showed understanding of customer's personal style and preferences when offering product advice.
Operations Manager
Net Marketing & Results Experts
03.2016 - 03.2018
- Coordinated affiliate, referral, and social media programs to spur growth and attract new users to the brand
- Integrated third-party technologies: site search, email marketing, and testing software
- Managed outside developers and designers to create a shopping platform
- Grew monthly sales by 4x by introducing new products, enrolling new promotions and sales strategies
- Maintained relationships with vendors through online support, order entry, and order fulfillment
- Oversaw products offered and merchandising to ensure sales were maximized and orders delivered on time and were correct
- Operated directly with merchants and vendors to introduce new products, ensure product images are received and uploaded on the site, as well as removed discontinued products
- Oversaw redesign of the website for better user experience, which helped to increase sales
Regional Manager
10 Federal
05.2014 - 04.2016
- Developed and implemented sales strategies to increase overall revenue in district
- Boosted brand growth by devising strategic network and marketing tactics.
- Expanded regional presence by researching potential markets, developing strategic partnerships, and opening new locations.
- Implemented new sales and marketing practices to increase revenue
- Analyzed key metrics and developed actionable solutions to close gaps, reduce operational deficiencies and financial risks
Events Assistant & Brand Stylist
Beautiful Chaos
1 2009 - 08.2014
- Assisted in planning and coordinating fashion events designed to provide efficient platforms for marketing and advertising for independent artists, designers, and small businesses
- Developed and distributed media kits to promote events and brand partners, facilitating increased public engagement
- Created and executed targeted marketing and PR campaigns, including new product introductions and development of existing products for featured designers
- Produced budgeting and financial plans to ensure the successful execution of events while supporting overall company operations
- Coordinated with vendors and clients to ensure smooth event logistics, from setup to tear-down, ensuring all event objectives were met
Education
Bachelor of Science - Marketing
North Carolina State University
Raleigh, NCSkills
Event Planning And Coordination
Budget Management
Vendor Sourcing And Management
Venue Selection And Contract Negotiation
Event Marketing And Promotion
Team Leadership And Collaboration
Problem-Solving And Crisis Management
Strong Communication And Interpersonal Skills
Proficiency In Event Management Software (eg, Cvent, Eventbrite)
Client Relationship Management
Operations Oversight
Social Media Promotion
Timeline
Event Coordinator
Raiment Productions
02.2022 - Current
Brand Ambassador
Models For Charity
03.2018 - 02.2022
Operations Manager
Net Marketing & Results Experts
03.2016 - 03.2018
Regional Manager
10 Federal
05.2014 - 04.2016
Events Assistant & Brand Stylist
Beautiful Chaos
1 2009 - 08.2014
Bachelor of Science - Marketing
North Carolina State University
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