Job Search Status
Open to workDesired start date: 2 weeks notice
Desired Job Title
Fitness ManagerFitness DirectorWork Type
Full TimePart TimeLocation Preference
On-SiteLocation: Nashville, TN
Open to relocation: Yes
Open To Work
Will Taylor
Fitness Manager/personal trainer
Nashville,tn
Work Preference
Summary
Strategic Fitness Director with over 15 years of expertise in leading personal training and group fitness initiatives, complemented by 12+ years in senior leadership roles managing revenue-generating fitness departments.
Overview
5
5
years of professional experience
Work History
Fitness Manager
Tru Fit Athletics
Nashville
07.2022 - Current
- Recruited, trained, and developed a high-performing sales and coaching team to drive revenue growth and exceed monthly sales targets.
- Consistently achieved and surpassed monthly revenue goals by implementing clear performance expectations, accountability, and conversion strategies.
- Set and communicated daily, weekly, and monthly sales goals aligned with company objectives, monitoring KPIs to maximize productivity.
- Led regular performance reviews, pipeline discussions, and coaching sessions to improve close rates, appointment show rates, and average sale value.
- Managed the end-to-end member sales experience, including tours, needs analysis, presentations, and closing agreements.
- Strengthened collaboration between sales, fitness, and leadership teams to improve handoffs, follow-ups, and overall booking percentage.
- Oversaw scheduling, lead management, and appointment confirmations to optimize sales flow and customer experience.
- Addressed and resolved customer concerns professionally, protecting revenue while improving retention and satisfaction.
Fitness Director
Hays Street Fitness
Nashville
01.2021 - 07.2022
- Assessed individual fitness levels, health histories, and risk factors to design safe, effective, and customized fitness programs that reduced injury risk and improved member outcomes.
- Led and supervised instructors and personal trainers, providing coaching on teaching techniques, safety protocols, and compliance with recordkeeping standards.
- Monitored trainer performance, session quality, and client retention metrics, proactively addressing low renewal rates to improve engagement and revenue.
- Educated members on proper exercise technique and equipment usage to maximize safety, results, and satisfaction.
- Managed group fitness and personal training operations, including class readiness, space setup, and member interaction to ensure a professional and welcoming environment.
- Oversaw fitness equipment and facility standards, maintaining a safe, clean, and high-quality experience for all members and guests.
- Promoted memberships, personal training, and retail offerings to support and exceed company revenue goals.
- Trained and developed instructors to align with brand standards, company culture, and service excellence expectations.
- Ensured adherence to safety regulations, CPR/AED standards, and industry best practices across all fitness programs.
Education
Master of Science - Plant Biology
Tennessee State University
Nashville, TN05-2002
Skills
- Member onboarding and fitness assessments
- Fitness program design and personal training
- Sales strategy implementation and management
- Team leadership and coaching
- Customer retention and relationship management
- Revenue forecasting and growth
- Effective communication and conflict resolution
- Recruiting and interviewing strategies
- Scheduling management and client relations
- Nutrition counseling and wellness guidance
Accomplishments
Top performing gym fitness revenue 2024 for Trufit, placed 2nd in Life fitness personal trainer to watch global competition 2015 ..won best trainer, best gym best fitness class in Wilson county multiple times 2016-2021
Timeline
Fitness Manager
Tru Fit Athletics
07.2022 - Current
Fitness Director
Hays Street Fitness
01.2021 - 07.2022
Master of Science - Plant Biology
Tennessee State University