Rachel Swan
Alpine
Summary
Dynamic and accomplished professional with over 10 years of experience in elevating content quality and driving engagement with strong communication skills and ability to adjust work for various environments. Handles modifications, requests and feedback from colleagues, clients and vendors in efficient manner, understanding needs of all parties involved. Flexible in adapting work style to fit different projects and juggling multiple assignments within tight deadlines.
Overview
8
8
years of professional experience
Work History
Managing Designer, Copywriter, and Editor
Emerging CPG Partners
08.2024 - Current
- Leveraged industry knowledge and emerging trends to build innovative messaging and bring design concepts to fruition.
- Analyzed user behavior and feedback to optimize design and user experience.
- Provided guidance and advice to junior design team members on design-related matters.
- Developed new product design system to improve efficiency and productivity with AI.
Senior Managing Editor + Content Creator
CEO.com
01.2022 - 02.2024
- Oversaw publication of digital and print products, aligning multi-media content strategies to maintain cohesive brand identity
- Oversaw compliance with style guide, editorial guidelines and brand identity throughout entire publication portfolio
- Facilitated pitch meetings and managed publishing and project calendars for a team of software developers, engineers, designers, writers, editors, marketers, and producers
- Established systems, processes, and guidelines for brand coherence and sustainability across all teams and platforms
- Built and maintained relationships between teams within the company and translated data, products, and progress to key clients, executives, and stakeholders
Senior Managing Editor
Silicon Slopes
01.2019 - 03.2023
- Hired, trained, and mentored content creators, writers, and editors
- Implemented internal team systems, created publishing and marketing style guide, and facilitated communication and collaboration between the editorial, design, and publishing teams
- Proofread and final eyes on all content, formatting, and design before publication
- Incorporated SEO techniques into digital publications, optimizing page ranks to improve traffic.
Managing Editor + Writer
The Beehive
08.2016 - 04.2020
- Provided developmental editorial guidance to writers for consistent growth and improvement
- Maintained a calendar for a team of writers and graphic designers for timely delivery of high-quality content
- Collaborated closely with writers, graphic designers, and website designers to ensure content coherence with established guidelines, maintaining brand consistency
Education
Bachelor of Arts - Digital Communications And Media
University of Utah
Salt Lake City, UTSkills
- Design strategy
- Design implementation
- Model development
- Collaboration skills
- Leadership and task delegation
- Strong attention to detail
- Analytical skills
- UX design principles
- Project management
- Creative
- Leadership proficiency
- Coaching and mentoring
Timeline
Managing Designer, Copywriter, and Editor
Emerging CPG Partners
08.2024 - Current
Senior Managing Editor + Content Creator
CEO.com
01.2022 - 02.2024
Senior Managing Editor
Silicon Slopes
01.2019 - 03.2023
Managing Editor + Writer
The Beehive
08.2016 - 04.2020
Bachelor of Arts - Digital Communications And Media
University of Utah
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