Dynamic healthcare strategy leader focused on enterprise growth through innovative employer partnerships and community engagement. Successfully engineered a growth strategy that doubled revenue from ~$846K to ~$1.6M annually while creating a framework that linked over 8,500 employers to service-line demand. Expertise in translating market dynamics into actionable insights for system-wide expansion.
Overview
11
11
years of professional experience
Work History
Manager, Business & Community Partnerships
MemorialCare Health System
Long Beach & Orange County, CA
01.2022 - Current
Define and drive commercial growth strategy across employer organizations, brokers, community partnerships, and health plan relationships, shaping how benefit design and market dynamics influence patient access, provider utilization, and service-line expansion across hospitals, physician enterprise, ambulatory care, imaging, specialty services, and primary care.
Translate external market demand into enterprise-level growth frameworks across Orange Coast, Saddleback, Long Beach Medical Center, and Miller Children’s & Women’s Hospital, connecting employer populations and benefit structures to system-wide access, utilization, financial performance, and business planning.
Defined enterprise Direct-to-Employer growth strategy, designing financial and utilization models projecting revenue expansion from ~$846K to ~$1.6M annually and establishing the economic case for employer-aligned care models.
Architected a system-wide growth attribution framework linking 8,500+ employers to service-line demand, enabling leadership to prioritize provider expansion, access strategy, and capital investment.
Established multi-service-line growth models across cardiology, oncology, orthopedics/spine, maternity, and neurosciences, informing provider development and site expansion decisions.
Advised on provider and clinic expansion strategy, aligning workforce demand, service-line growth projections, and market opportunity to inform site development, provider recruitment, and capacity planning.
Developed and validated business cases supporting growth initiatives, including service-line expansion, access strategy, and employer-aligned models, ensuring alignment with financial, operational, and strategic priorities.
Delivered CFO-level financial scenarios comparing traditional reimbursement models to employer-aligned strategies, quantifying contribution margin and ROI for informed executive decision-making.
Drove enterprise commercial growth across diverse benefit designs, including HMO, PPO, HDHP, EPO, and employer-aligned models, translating employer strategy into patient access pathways across primary care, imaging, ambulatory surgery, specialty, and hospital services.
Established employer segmentation and prioritization framework based on workforce demographics, benefit design, funding structure, renewal timing, and market opportunity, shifting growth strategy from reactive engagement to predictive execution.
Ensured execution alignment across strategic initiatives, translating growth strategies into operational plans, timelines, stakeholder coordination, and measurable outcomes.
Led and developed commercial outreach and marketing teams, aligning execution with enterprise growth priorities, market strategy, and performance outcomes.
Identified and evaluated emerging ambulatory care models, value-based reimbursement strategies, managed care programs, ACO partnerships, and ancillary service opportunities to support healthcare innovation, market expansion, and population health initiatives.
Served as primary relationship lead for strategic partnerships, physician organizations, employer groups, and external stakeholders.
Developed strategic recommendations utilizing healthcare market intelligence, ambulatory trends, managed care dynamics, and value-based care models for direct to employer initiatives.
Built executive-level financial models, ROI analyses, and business cases supporting strategic investments and growth initiatives.
Managed multi-million-dollar strategic initiatives from planning through implementation, ensuring achievement of timelines, budgets, and organizational objectives.
Collaborated with physician leaders, medical groups, and ambulatory service lines to advance strategic growth and operational integration initiatives.
Occupational Medicine Manager
MemorialCare Medical Foundation
Orange County, CA
01.2019 - 01.2022
Secured and structured a multi-year ~$3M direct employer contract with the County of Orange, leading pricing strategy, financial modeling, and contract negotiation.
Generated $2.8M+ in net new revenue, exceeding targets by 100% through strategic employer partnerships and market expansion.
Managed a $7M+ employer portfolio across 1,000+ accounts, driving retention, expansion, and service utilization.
Implemented CRM and CPQ-driven sales infrastructure, enhancing pipeline visibility and upsell performance by 20%.
Developed financial forecasts and growth models to support joint ventures and service-line expansion.
Key Account Manager
U.S. HealthWorks / Concentra
Orange County, CA
01.2017 - 01.2019
Managed and expanded $17M+ employer portfolio, enhancing retention and growth across regional and national accounts.
Achieved 85% conversion rate by strategically engaging employers and expanding accounts.
Led cross-functional teams across account management and client services.
Implemented CRM-based reporting and performance tracking, optimizing account management across national footprint.
Account Manager
24Hr HomeCare, LLC
Orange County, CA
01.2015 - 01.2016
Scaled revenue from $2.4M to $7.2M within one year, achieving top company performance.
Streamlined P&L and staffing models, achieving 60% reduction in labor costs.
Oversaw operations for 300+ healthcare professionals, ensuring efficient service delivery.
Education
Bachelor of Science - Health Sciences
California State University Fullerton
Fullerton, CA
01-2012
Skills
Strategic Business Development
Healthcare Growth Strategy
Employer & Commercial Market Development
Partnership Management
Direct-to-Employer (DTE) Strategy
Healthcare Analytics & ROI Modeling
Market Intelligence for Enterprise growth strategy
Partnership Integration
Cross-Functional Leadership
Strategic planning
Stakeholder management
Executive alignment
Network Development
CRM management
Business Transformation
Client relationship management
Business development
Technical And Analytical Skills
Strong interpersonal, written, verbal and presentation skills.
Evidence of leadership, creativity, integrity, initiative, and problem solving
In depth understanding of key areas of the healthcare business, particularly in an ambulatory care setting.
History of managing complex business relationships/partnership and leveraging data to support overall performance management
Salesforce Sales Cloud
Salesforce Marketing Cloud
Tableau & Data Visualization
Healthcare Financial Modeling/ ROI analysis and projections
Population Demand Analysis
Adobe and Microsoft
Healthcare Market Intelligence
Demonstrates responsibility, accountability, discretion and sound judgment. Organizes workload to provide reliable follow-through and accountability to deadlines / timelines.