Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
References
Timeline
Generic

Rachel Mitts

New London,CT

Summary

Dedicated Social Media Marketing Coordinator offers detailed planning, scheduling and monitoring of marketing campaigns to optimize strategies and boost results. Experienced in orchestrating development of collateral. Well-organized and diligent with good communication and team leadership abilities.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Social Media and Marketing Manager

Grace Boutique
Niantic, CT
08.2022 - Current
  • Manages and produces compelling visual and short-form video content across Instagram, Facebook, and TikTok platforms, ensuring an engaging online presence
  • Spearheaded email marketing initiatives, optimizing campaigns for events and collections receiving high open and conversion rates, resulting in increased revenue
  • Expanded Grace's audience by improving messaging to better align content with our target audience.
  • Leveraged analytics to improve and develop a better marketing strategy, therefore increasing our ROI.
  • Collaborated in planning and executing successful events and marketing strategies, bolstering brand visibility and customer engagement.
  • Cultivated community growth and forged connections with local establishments to enhance our presence in the target region
  • Contributed to the oversight of the online business, encompassing the creation of compelling blog content, adept navigation of Shopify backend, and the maintenance of a smooth e-commerce operation.
  • Continued learning and adapting the current marketing strategy to ensure that we are making our goals.

Recruitment Advertising Specialist

Community Brands
Groton, CT
11.2021 - 08.2022
  • Answered 35 calls per shift to assist with customer questions and concerns.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Maintained open communication with team members and stakeholders, resulting in successful project outcomes.
  • Consistently achieved and surpassed monthly quotas and performance metrics.
  • Effectively communicated the benefits of the platform, encouraging them to post their open positions, and significantly expanding job listings.
  • Demonstrated exceptional organization and customer service skills, facilitating the posting of hundreds of positions and maintaining strong, long-term relationships with clients, resulting in a loyal and satisfied customer base.

Deep Water Lifeguard

Walt Disney World Company
Lake Buena Vista, FL
03.2019 - 08.2021
  • Demonstrated a high level of professionalism while interacting with guests and staff members alike.
  • Assisted in training new lifeguards on proper procedures and techniques related to their job duties.
  • Prioritized the safely of the guests and fellow cast members, ensuring a secure environment by consistently enforcing safety protocols and procedures. While training I maintained a meticulous approach to training and operations, ensuring thorough preparation and attention to detail in all aspects of the lifeguard role.

Education

Master of Science - Communication Management Specializing in Marketing

University of Denver
Denver, CO
08.2021

Bachelor of Arts - Musical Theater

West Virginia University
Morgantown, WV
05.2017

Skills

  • Data Entry
  • Analytical and Critical Thinking
  • Microsoft Word
  • Data Management
  • Google Analytics Certified
  • Proficient in Klayvio Ecommerce Marketing
  • Digital Design
  • SEO
  • Communication
  • Multitasking

Certification

  • Google Analytics Certified
  • Ellis Lifeguard Trainer Certified
  • LinkedIn Certifications: Social Media Marketing ROI, Social Media Marketing for Small Businesses, Marketing on Facebook and Marketing on Instagram

Accomplishments

  • Member of National Society of Collegiate Scholars
  • Member of Phi Sigma Theta National Honor Society
  • Member of Sigma Alpha Lambda National Leadership and Honors Organization
  • Member of Alpha Lambda Delta National Honor Society
  • Graduated with Latin Honors – Magna Cum Laude
  • Numerous recognitions from fellow Cast Members and Guests while working at the Walt Disney Company

References

References available upon request.

Timeline

Social Media and Marketing Manager

Grace Boutique
08.2022 - Current

Recruitment Advertising Specialist

Community Brands
11.2021 - 08.2022

Deep Water Lifeguard

Walt Disney World Company
03.2019 - 08.2021

Master of Science - Communication Management Specializing in Marketing

University of Denver

Bachelor of Arts - Musical Theater

West Virginia University

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Rachel Mitts