Summary
Overview
Work History
Education
Skills
Timeline
CORE COMPETENCIES
Awards & Recognition
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RACHEL SCOGGINS

Charlotte,NC

Summary

Award-winning Producer of Game Presentation with 10+ years of experience in live event production, sports entertainment, and stadium operations. Proven leader in delivering immersive fan experiences across MLS, NHL, international tournaments, and major entertainment venues. Expert in show calling, scripting, vendor coordination, and cross-departmental collaboration. Adept at managing budgets, capital projects, and high-performing teams. Passionate about advancing women's sports and creating unforgettable matchday experiences.

Overview

12
12
years of professional experience

Work History

Producer & Event Production - Game Presentation

Charlotte Football Club
01.2022 - Current
  • Lead all aspects of matchday production for MLS games, including scripting, rehearsals, show calling, and live execution across LED boards, IPTV, and stadium audio.
  • Serve as primary show caller, coordinating pre-match ceremonies, promotions, scoreboard updates, music, and performances.
  • Manage a team of 33+ production staff, freelancers, and game-day personnel.
  • Collaborate with internal departments and MLS to ensure compliance and seamless execution.
  • Develop and execute theme nights, concourse activations, and fan giveaways.
  • Oversee vendor relationships, logistics, and long-term tech upgrades.
  • Increased fan engagement by 30% and reduced operational costs by 15%.
  • Produced Gold Cup matches, international friendlies, concerts, and FIFA activations.
  • Managed department budget and led capital-forward planning for stadium production.
  • Supervise Crown Legacy Next Pro entertainment scripting and elements for their inaugural season.
  • Developed schedules for production, editing, and duplication for timely delivery.

Producer, Events & Digital Content

My Pets Wellness
01.2021 - 01.2022
  • Produced and directed over 50 branded live-streams and internal/external events, increasing audience engagement by 45% across digital platforms.
  • Led cross-functional event teams and managed vendor relationships, resulting in a 20% reduction in production costs through streamlined logistics and contract negotiations.
  • Developed and executed content strategies that boosted social media impressions by 60% and improved brand visibility across key markets.
  • Oversaw budget planning and financial tracking for event production, maintaining operations within 5% of projected costs while expanding event scope.
  • Collaborated with marketing and creative teams to align event content with brand strategy, contributing to a 30% increase in client retention through improved audience experience.

Video Production Intern – Event & Broadcast Ops

Nashville Predators - NHL
01.2019 - 01.2021
  • Supported live event production for NHL games, sponsor integrations, and in-arena video content.
  • Operated cameras, LED playback systems, and control room equipment during live matches.
  • Assisted in script development, content reviews, and coordination of media teams.
  • Delivered promotional video edits for social media and in-stadium screens.
  • Maintained and organized digital video files within a library of approximately 3,000+ assets, ensuring efficient retrieval and archival for future use.

Events Production & Marketing Manager

Soul Kitchen Music Hall
01.2014 - 01.2017
  • Directed over 100 annual live events, managing lighting, sound, A/V, and vendor teams.
  • Produced promotional video content and marketing campaigns to boost attendance and engagement.
  • Managed a team of junior producers and social media staff to execute real-time event support.
  • Oversaw project timelines, content calendars, and post-editing workflows using Adobe Creative Suite.
  • Delivered a 40% increase in engagement through elevated visual storytelling and improved production workflow.

Education

Bachelor of Science - Video & Film Production, Mass Communication

Middle Tennessee State University
Murfreesboro, TN
05-2021

Bachelor of Science - Sports Management

Cumberland University
Lebanon, TN
05-2012

Skills

  • Game Day Presentation & Show Calling
  • Fan Engagement Strategy & Theme Night Development
  • Vendor & Partner Management
  • Budget Oversight & Financial Planning
  • Cross-Functional Collaboration (Partnerships, Creative, Community, Ticketing)
  • Live Event Production (MLS, NHL, FIFA, Concerts)
  • A/V Systems: Ross Xpression, Evertz, Daktronics, Q-SYS, Dante
  • Control Room Operations & LED/IPTV Infrastructure
  • Partnership Activation & Brand Integration

Timeline

Producer & Event Production - Game Presentation

Charlotte Football Club
01.2022 - Current

Producer, Events & Digital Content

My Pets Wellness
01.2021 - 01.2022

Video Production Intern – Event & Broadcast Ops

Nashville Predators - NHL
01.2019 - 01.2021

Events Production & Marketing Manager

Soul Kitchen Music Hall
01.2014 - 01.2017

Bachelor of Science - Video & Film Production, Mass Communication

Middle Tennessee State University

Bachelor of Science - Sports Management

Cumberland University

CORE COMPETENCIES

  • Full-Scope Live Event Production
  • A/V Systems: Ross Xpression, Evertz, DAK, Piero, Q-SYS, and Dante
  • Match & Event Presentation Strategy
  • LED Boards, IPTV & Scoreboard Management
  • Broadcast Ops, League Compliance & Timing
  • Budget & Capital Project Oversight
  • Staff Management & Crew Development
  • Creative Direction, Scripting & Show Calling
  • Partnership Activation & Brand Integration
  • Cross-Functional Event Execution (MLS, FIFA, Concerts, More)

Awards & Recognition

  • IDEA – Winner 2022 - Best Overall Production - Soccer
  • IDEA – Finalist 2023 - Best Show Open
  • IDEA – Finalist 2025 - Best Overall Production - Soccer

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