Rachel Shaerf
New York
Summary
Experienced Fashion Industry Professional specializing in showroom operations, production coordination, and brand marketing in luxury and contemporary sectors. Expertise includes fabric and inventory management, visual merchandising, and client engagement. Committed to enhancing brand storytelling and delivering exceptional client experiences in fast-paced environments.
Overview
4
4
years of professional experience
Work History
Operations & Production
ONE OF
New York
09.2025 - Current
- Manage and maintain fabric inventory systems, tracking yardage across physical stock and Excel databases to ensure accuracy for sales and production teams
- Coordinate sourcing and organization of fabrics, trims, and production materials between theatelier and Midtown factory partners
- Maintain organization and workflow of in-house atelier materials, fabrics, and client garments to support design, sales, and production teams
- Support daily showroom operations, including merchandising, garment preparation, steaming, rack organization, and fitting readiness for client appointments
- Assist with client and stylist requests by coordinating sample pulls, shipments, and product organization
- Support visual presentation and brand merchandising by styling showroom racks and rotating seasonal product displays
- Support trunk shows and client-facing events through merchandising, inventory organization, pricing, tagging, and on-site coordination
- Assist with photography and preparation of garments for line sheets, collection launches, and stock sales initiatives
- Prepare and organize client garment bags and fitting materials for upcoming appointments and sales presentations
Brand Marketing Intern
Karen Roberts Designs
New York
02.2024 - 03.2025
- Created brand-aligned social and digital content, driving audience engagement and increasing brand visibility
- Supported marketing initiatives for seasonal launches and brand campaigns, enhancing digital content strategy
- Coordinated paid social campaigns through Meta Ads Manager, tracking performance metrics to inform strategy adjustments
- Conducted market and competitor research to support campaign messaging and client outreach initiatives
- Supported organization of marketing assets, campaign reporting, and brand presentation materials
Assistant to Senior VP and Servcorp Clients
Servcorp
New York
04.2022 - 07.2022
- Provided administrative and client support within a fast-paced professional office environment
- Assisted with research, reporting, and organization of business assets to support internal operations and client communications
Education
Masters - Fashion Management
Parsons The New School
New York, NY08-2024
Bachelor of Arts - Advertising and Marketing
Quinnipiac University
Hamden, CT05-2023
Skills
Production Support
- Showroom Operations
- Fabric Inventory Management
- Inventory Tracking
- Sample Coordination
- Visual Merchandising
- Fashion Operations
- Client Relations
- Event & Trunk Show Assistance
- Styling Support
- Excel
- Social Media Content Support
- Fashion PR Support
- Brand Marketing Support
- Product Organization
Timeline
Operations & Production
ONE OF
09.2025 - Current
Brand Marketing Intern
Karen Roberts Designs
02.2024 - 03.2025
Assistant to Senior VP and Servcorp Clients
Servcorp
04.2022 - 07.2022
Masters - Fashion Management
Parsons The New School
Bachelor of Arts - Advertising and Marketing
Quinnipiac University