Rachel Espinoza
Summary
Results-driven retail management professional with nearly 10 years of leadership experience in fast-paced retail environments. Proven ability to drive sales, lead teams, manage operations, and deliver exceptional customer service. Strong understanding of consumer behavior, merchandising strategy, and business operations with a passion for transitioning into a corporate merchandising or merchant role
Overview
14
14
years of professional experience
4
4
years of post-secondary education
Work History
Area Sales Manager
Dillard’s
Rogers
05.2021 - Current
- Managed a $3.5 million accessories business with a team of 15 associates
- Expanded the department by earning luxury accessory brands
- Conducted regular performance reviews with associates to assess progress and set goals.
- Created monthly reports on sales, margins, purchases and inventory for management review
- Created visual displays and merchandised brands to boost sales
- Trained sales associates to boost product knowledge and sales techniques
- Executed events monthly to create excitement and increase client loyalty
- Led store in credit training to achieve high levels of credit applications and credit penetration
- Led morning store meetings to train associates and boost morale for the day
Assistant Store Manager
Athleta
Rogers
12.2020 - 05.2021
- Led team in achieving daily sales goals and enhancing customer experience.
- Managed inventory levels, ensuring product availability and proper merchandising.
- Executed periodic floor moves according to visual merchandising standards
- Resolved customer inquiries and complaints with a focus on satisfaction and service.
- Supervised a team of employees and provided ongoing training to ensure high levels of customer satisfaction
Selling Business Manager
Dillard's
Rogers
07.2018 - 12.2020
- Led weekly team meetings to discuss performance, challenges, and product information.
- Developed relationships with key clients in order to maintain loyalty and promote long-term success.
- Performed sales consultations and educated clients on products and services.
- Trained Beauty Advisors in sales techniques and product knowledge
Selling Supervisor
Victoria's Secret
Fayetteville
01.2018 - 07.2018
- Supervised daily sales operations and maintained high service standards.
- Trained and mentored sales associates on product knowledge and customer engagement.
- Managed inventory control processes to ensure optimal stock levels
- Implemented visual merchandising standards to optimize product presentation.
Selling Specialist
Dillard's
Fayetteville
10.2017 - 01.2018
- Engaged customers to understand their needs and preferences.
- Demonstrated product features and benefits to enhance customer experience.
- Assisted team in maintaining visual merchandising standards throughout the store.
- Executed weekly markdowns and visual projects
CI Training Coordinator
Tyson Foods
Springdale
11.2012 - 10.2017
- Developed training programs for new employees in food production processes.
- Coordinated scheduling for training sessions across multiple facilities.
- Facilitated workshops on safety procedures and compliance regulations.
Education
Bachelor of Arts - Political Science
University of Arkansas
Fayetteville, AR 05.2007 - 05.2011
Skills
- Retail Management
- Team Leadership & Development
- Merchandising & Visual Presentation
- Sales Strategy
- Customer Experience
- Inventory Management
- Microsoft Excel
Languages
Spanish
Professional
Accomplishments
- Brazilian Jiu Jitsu Black Belt
- Kansas City Chiefs Cheerleader
- Captain of Arkansas Razorback Dance Team
Timeline
Area Sales Manager
Dillard’s
05.2021 - Current
Assistant Store Manager
Athleta
12.2020 - 05.2021
Selling Business Manager
Dillard's
07.2018 - 12.2020
Selling Supervisor
Victoria's Secret
01.2018 - 07.2018
Selling Specialist
Dillard's
10.2017 - 01.2018
CI Training Coordinator
Tyson Foods
11.2012 - 10.2017
Bachelor of Arts - Political Science
University of Arkansas
05.2007 - 05.2011