Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Rachel Edwards

Vista,CA

Summary

Dynamic and results-driven professional with a proven track record at Lashpop Studios, adept in advanced lash techniques, makeup artistry, and social media promotion. Excelled in building lasting client relationships and enhancing online presence, leading to significant sales growth. Skilled in multitasking and effective communication, consistently delivering exceptional service and achieving client satisfaction.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Eye Lash Technician

Lashpop Studios
09.2024 - Current
  • Promoted salon events and specials through engaging social media content to attract new customers and drive sales growth.
  • Increased repeat clientele by maintaining a high level of professionalism and consistently delivering exceptional results.
  • Answered phone calls and emails to schedule client appointments.
  • Developed loyal following of clients by providing high-quality services.

Makeup Artistry

Self Employed Services
09.2024 - Current


  • Bolstered credibility as an influencer by obtaining professional certifications in makeup artistry or skincare.
  • Assisted in marketing efforts by creating visually stunning promotional materials showcasing makeup artistry skills.
  • Managed appointment scheduling for makeup artistry services, and client satisfaction.
  • Elevated clients' self-esteem by creating personalized makeup looks tailored to their preferences and features.
  • Supported makeup artists during photoshoots, ensuring timely application and touch-ups for optimal results.
  • Developed customized makeup looks that highlighted each individual's unique features while adhering to their personal style preferences.
  • Facilitated smooth communication between photographers, models, stylists, makeup artists throughout the production process.
  • Conducted makeup demonstrations for customers, showcasing product features and benefits.
  • Performed specialized makeup application techniques for events such as bridal parties, photo shoots, proms, or other special occasions requiring expert-level skills.
  • Provided makeup services for weddings, enhancing bridal party's appearance and contributing to event's success.
  • Established trusted partnerships with local vendors such as makeup artists or stylists for additional services offered to clients.
  • Assisted customers in selecting the appropriate tools for desired makeup looks, increasing overall purchase satisfaction.

Esthetician

Self Employed Services
12.2017 - Current
  • Educated clients on proper skincare routine maintenance and guided them in selecting appropriate home care products.
  • Established long-lasting relationships with clients by providing personalized care and consistently delivering outstanding results.
  • Recommended retail products for at-home use.
  • Developed personalized treatment plans for clients experiencing acne or other skin issues, leading to improved complexion over time.
  • Participated in ongoing professional development opportunities to stay current on industry trends and techniques.
  • Improved client satisfaction with personalized skin analysis and product recommendations, leading to repeat business.

Social Media Manager

Krystia Rae Lavande
05.2024 - 08.2024
  • Managed social media platforms, ensuring a consistent brand voice and message.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Optimized posting schedules based on platform-specific analytics to maximize content visibility.
  • Increased follower engagement with interactive content and timely responses to comments.
  • Developed comprehensive social media strategy to enhance online presence.

Education

Esthetician - Skin Care

Santa Barbara City College
Santa Barbara, CA
12-2017

High School Diploma -

Pioneer High School
San Jose, CA
05-2015

Skills

  • Professionalism and ethics
  • Advanced lash techniques
  • Appointment scheduling
  • Social media promotion
  • Product promotion
  • Cosmetic sales
  • Social skills
  • Multitasking
  • Effective communication
  • Relationship building
  • Written communication

Certification

  • Make-up Artist Certification – Various Accredited Makeup Schools.
  • Eyelash Extension Certification – Various Accredited Beauty Schools
  • Esthetician - Santa Barbara City College
  • Upper intermediate Herbalist - Various Accredited Educations
  • Acne Specialist
  • Ingredient Enthusiast and Product Knowledge - Upper Intermediate Level

Timeline

Eye Lash Technician

Lashpop Studios
09.2024 - Current

Makeup Artistry

Self Employed Services
09.2024 - Current

Social Media Manager

Krystia Rae Lavande
05.2024 - 08.2024

Esthetician

Self Employed Services
12.2017 - Current

Esthetician - Skin Care

Santa Barbara City College

High School Diploma -

Pioneer High School
Rachel Edwards