Summary
Overview
Work History
Education
Skills
Timeline
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Rachel (Jou-Chen) Kuo

Boston,MA

Summary

Passionate and personable storyteller skilled at crafting engaging narratives for corporations that will drive brand awareness and market presence through innovative strategies.

Overview

2
2
years of professional experience

Work History

Account Manager

UnleashedPR
Boston, MA
10.2024 - Current
  • Collaborated with marketing team to develop promotional materials for clients.
  • Collected user feedback to gather insights and improve service delivery.
  • Coordinated with internal teams to ensure timely delivery of products and services to clients.
  • Utilized CRM tools to track client interactions, sales opportunities, and account history.

Outreach Coordinator

Boston University PRSSA
Boston, MA
10.2024 - Current
  • Conducted research and identified potential partners for outreach initiatives.
  • Pitch news outlets to the conference, networking with media outlets, and journalists.
  • Contacting speakers for the annual conference.
  • Provided support to team members in completing tasks related to outreach activities.
  • Created and maintained detailed records of outreach activities, including contact lists, event calendars, and program outcomes.

Head of Public Relations

Taiwanese Overseas Student Association (TOSA)
Boston, MA
09.2023 - Current
  • Implemented social media strategies to increase our association's visibility, including interactive content on our social media accounts, or adding hashtags under every video posted.
  • In charge of copywriting for our events, I wrote more than ten posts throughout the year.
  • In charge of managing our social media account, our Instagram account gained over 100 followers.
  • In charge of contacting other student associations across Boston and arranging mixers between different associations' executive boards for networking.
  • Arranged potential collaborations between different student associations in the future.

Marketing Management Intern

Ivy-Way Academy
Taipei, Taiwan
06.2024 - 08.2024
  • Coordinated with internal departments on projects related to marketing efforts.
  • Assisted in creating written, video, and image content for marketing channels.
  • Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing strategies.

English Content Writer and Project Manager

Tong Yi Xin Design Group
Taipei, Taiwan
07.2022 - 10.2022


  • Author of three articles related to parental models, confidence building, and children's traits.
  • Planned a children's confidence-building workshop in Sanzhi.
  • Gained valuable experience working with my mentor, discussing our weekly workshop topics and how to lay out our workshop reflections in the final report.
  • Sorted and organized workshop feedback, spreadsheets, and reports.
  • Created surveys for parents and teachers and utilized the results in my final article.

Education

Bachelor of Science - Public Relations, Minor in Business Innnovation

Boston University
Boston, MA
05.2027

Skills

  • Community Engagement
  • Social media coordination and marketing
  • Cross-cultural communication
  • Event networking
  • Promotions and advertising
  • Internal communications

Timeline

Account Manager

UnleashedPR
10.2024 - Current

Outreach Coordinator

Boston University PRSSA
10.2024 - Current

Marketing Management Intern

Ivy-Way Academy
06.2024 - 08.2024

Head of Public Relations

Taiwanese Overseas Student Association (TOSA)
09.2023 - Current

English Content Writer and Project Manager

Tong Yi Xin Design Group
07.2022 - 10.2022

Bachelor of Science - Public Relations, Minor in Business Innnovation

Boston University

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Rachel (Jou-Chen) Kuo