Ramon Guajardo
Houston,TX
Summary
A seasoned National Sales Manager with a proven track record at Performance Food Group, I excel in strategic sales planning and leadership. My expertise in driving national revenue growth and fostering team performance, alongside advanced negotiation skills, has significantly enhanced client loyalty and market positioning.
Overview
17
17
years of professional experience
Work History
National Sales Manager
Performance Food Group
Richmond, VA
01.2022 - Current
- Develop and execute sales strategies aligned with company objectives, focusing on driving national revenue growth
- Lead and inspire a geographically dispersed sales team, setting clear goals, providing coaching, and fostering a performance-driven culture
- Build and maintain relationships with key national accounts, ensuring client satisfaction and retention
- Track and analyze sales metrics to identify trends, performance gaps, and business opportunities
- Prepare accurate sales forecasts and contribute to national planning efforts on a monthly, quarterly, and annual basis
- Spearhead participation in national food shows, with a specialized focus on the Latin/Hispanic segment
National Sales Manager
RYC Foods
San Antonio, TX
01.2020 - 01.2022
- Strengthened relationships with key national accounts, addressing customer needs and fostering client loyalty
- Collaborated cross-functionally with marketing, product development, and other departments to drive alignment on business opportunities
- Monitored industry trends, competitor activity, and market dynamics to identify and capitalize on growth areas
Senior Buyer
Performance Food Group
Houston, TX
01.2014 - 01.2020
- Oversaw procurement for the 'Center of Plate' category, managing inventory and negotiating with manufacturers and brokers for protein products
- Analyzed sales data, economic conditions, and market trends to anticipate consumer-buying patterns and inform strategic purchasing
- Developed pricing strategies and ensured profitability within assigned categories, managing aging inventory issues and optimizing inventory levels
- Partnered with sales teams to resolve challenges and identify solutions for customer needs
Procurement Manager & Inventory Controller
Martin Preferred Foods
Houston, TX
01.2008 - 01.2014
- Managed company-wide protein procurement, negotiating pricing and contractual terms with suppliers to maximize cost savings
- Supervised a team of six directly and 14 indirectly, fostering collaboration across departments to streamline operations
- Prepared and analyzed financial reports related to inventory, ensuring accurate valuation and reconciliation
- Led inventory physical counts, reconciliations, and month-end close processes to ensure financial accuracy
Education
Bachelor’s Degree - Accounting
University of Houston
Houston, TX01.2013
Associate of Arts -
Southwest Texas University
San Marcos, TX01.1996
Skills
- Strategic Sales Planning
- Advanced Negotiation Skills
- Leadership & Team Management
- Sales Forecasting & Analysis
- Foodservice/Retail Expertise
- Market Trend Analysis
- Competitive analysis
- Sales presentations
Languages
Bilingual (English/Spanish)
Timeline
National Sales Manager
Performance Food Group
01.2022 - Current
National Sales Manager
RYC Foods
01.2020 - 01.2022
Senior Buyer
Performance Food Group
01.2014 - 01.2020
Procurement Manager & Inventory Controller
Martin Preferred Foods
01.2008 - 01.2014
Bachelor’s Degree - Accounting
University of Houston
Associate of Arts -
Southwest Texas University
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