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Summary
Overview
Work History
Education
Skills
Timeline
Quote
Certification
Technical Skills
SoftwareEngineer
Rashad Haggerty
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Rashad Haggerty

Irving,TX

Work Preference

Desired Job Title

Senior Production and Martech Data AnalystBusiness ArchitectBusiness Systems Analyst EngineerBusiness Systems Analyst AVPImplementation Consultant

Work Type

Contract WorkFull Time

Location Preference

On-SiteRemote
Location: Irving, TX
Open to relocation: Yes

Important To Me

Career advancementWork-life balanceFlexible work hours401k matchPersonal development programsHealthcare benefitsWork from home option

Summary

Senior Data Analyst with 10+ years of experience delivering enterprise analytics, business intelligence, and data-driven solutions across financial services, marketing technology, and large-scale operations. Proven success partnering with business leaders, Product, Engineering, and Operations teams to translate complex business problems into scalable reporting, data models, and actionable insights that improve operational efficiency, customer engagement, and revenue performance. Expertise in SQL, Snowflake, Python, Power BI, Sigma, ETL development, CRM analytics, KPI reporting, production support, and issue management. Recognized for leading cross-functional initiatives, driving root cause analysis, improving data quality, and building trusted reporting solutions that enable strategic decision-making.

Overview

14
14
years of professional experience
8
8

Certifications

Work History

Career Transition - Previous Role Eliminated

Professional Development
Fort Worth, TX
07.2025 - Current
  • Pursuing advanced training in data analytics, business intelligence, and data governance, with a focus on Python, SQL, Power BI, and cloud-based analytics solutions.
  • Strengthening expertise in statistical analysis, regression modeling, and data visualization through hands-on projects and continuous learning.
  • Completing professional development focused on modern data platforms, data governance practices, and enterprise reporting solutions.
  • Conducting market research and industry analysis to stay current on emerging trends in analytics, financial services, and data-driven decision-making.

Senior Production and Martech Data Analyst

Doordash - Contractor
Fort Worth, TX
05.2022 - 07.2025
  • Led Business Intelligence initiatives supporting Growth Marketing and MarTech programs, delivering analytics that improved campaign performance across Email, Push, SMS, and CRM channels.
  • Designed and maintained production data models and ETL pipelines supporting large-scale CRM and operational reporting.
  • Improved data quality and reporting reliability by implementing validation checks and structured data governance processes.
  • Developed dashboards and KPI production reporting in Sigma, enabling leadership visibility into campaign performance and segmentation metrics.
  • Built and validated dynamic customer segments using behavioral, demographic, and transactional data to support targeted marketing initiatives.
  • Synthesized large datasets into actionable recommendations that improved efficiency and supported executive planning.
  • Built scalable SQL queries and optimized large datasets to support campaign analytics across Email, Push, and SMS channels.
  • Automated recurring CRM reporting and production upload processes using Python, eliminating manual effort and improving delivery consistency.
  • Conducted root cause analysis for data discrepancies and campaign performance issues, improving reporting accuracy and system stability.
  • Partnered cross-functionally with Data Engineering, Product, and Marketing teams to define reporting requirements and deliver business intelligence solutions.
  • Mentored junior analysts in SQL development, BI best practices, and analytics methodologies.
  • Actively participated in Agile ceremonies (sprint planning, stand-ups, retros) using Jira boards to track progress, blockers, and velocity trends.
  • Monitored production data pipelines, proactively identifying anomalies before they impacted downstream reporting and customer campaigns.
  • ·Wrote complex SQL queries in Snowflake to extract, transform, and analyze large-scale datasets (10M+ rows), enabling faster executive reporting and ad-hoc analysis.
  • Guided stakeholders with evidence-based recommendations that drove measurable business outcomes.
  • Managed production incidents from identification through resolution, partnering with Engineering teams to restore business-critical reporting services.
  • Designed and optimized enterprise SQL data models and production ETL pipelines supporting millions of customer marketing records and executive reporting.
  • Created and maintained lineage documentation mapping data flow from source systems through ETL processes to reporting and analytics platforms.
  • Built and validated dynamic customer segments using behavioral, demographic, and transactional data to support targeted marketing initiatives.
  • Validated campaign inputs, customer attributes, and downstream reporting outputs to ensure consistency across CRM platforms and business intelligence reporting.
  • Position eliminated due to organizational restructuring (Reduction in Force)

Business Architect

T-Mobile - Contractor
Fort Worth, TX
09.2021 - 01.2022
  • Business Architect/Data Analyst for data migration project working with business teams and Data Engineers for Alteryx production data flows to SSIS packages and develop reporting tables.
  • Drove requirements gathering sessions that aligned business stakeholders and engineering teams on migration priorities.
  • Supported enterprise data migration from Alteryx workflows to SSIS production ETL pipelines.
  • Developed SQL integration scripts and validated reporting tables to ensure downstream analytics accuracy.
  • Collaborated with cross-functional teams on system integration projects and business intelligence reporting requirements.
  • Communicated project risks, deployment timelines, and data dependencies to leadership stakeholders.
  • Facilitated workshops to gather stakeholder input and drive consensus on system design and implementation.
  • ·Developed and executed SQL-based test cases to validate data accuracy, transformation logic, and dashboard KPIs prior to deployment.
  • Designed SQL validation processes ensuring data integrity throughout production migration.
  • ·Designed UAT test scripts to ensure reporting outputs aligned with business rules and stakeholder expectations.
  • ·Identified and resolved data discrepancies, reducing reporting errors and improving stakeholder confidence.
  • Supported system integration efforts and ensured alignment between business requirements and technical implementation.
  • Reduced reporting risk through comprehensive UAT planning, SQL validation, and stakeholder sign-off.

Business Systems Analyst Engineer

MV Transportation
Dallas, TX
02.2020 - 06.2021
  • Led SQL development and backend data administration supporting enterprise business systems, delivering scalable ETL pipelines, reporting solutions, and production support across operational platforms.
  • Engineered and optimized complex SQL stored procedures, ETL scripts, and transformation logic to support data integration, reporting automation, and system performance improvements.
  • Designed and deployed KPI-driven dashboards in Power BI, supporting operational, workforce, and financial performance tracking for executive and departmental leadership.
  • Built and maintained SSRS reports and automated recurring reporting processes to support ERP and workforce management systems, improving reporting consistency and reducing manual effort.
  • Provided production support for reporting and backend systems, diagnosing performance issues, resolving data
  • Bridged the gap between data and decision-making by translating analytical findings into practical business recommendations.
  • Acted as primary liaison between business stakeholders and technical teams, translating functional requirements into technical specifications, data models, and implementation-ready solutions.
  • Managed full UAT lifecycle including test planning, script development, execution tracking, defect resolution, and stakeholder sign-off to ensure high-quality production deployments.
  • Coordinated data migration and consolidation initiatives, validating data accuracy through reconciliation processes and structured QA controls.
  • Established and maintained data quality standards by identifying inconsistencies, validating data accuracy, and partnering with stakeholders to resolve data integrity issues across multiple systems.
  • Managed analytics intake and production requests through ServiceNow, prioritizing concurrent tickets while maintaining 95% SLA compliance.
  • Documented system architecture, data flows, transformation logic, and change management updates to support audit readiness and knowledge continuity.
  • Conducted regular audits of reports, datasets, and dashboards to ensure compliance with established data standards and governance requirements.
  • Modernized legacy reporting processes by designing Power BI dashboards and SSRS reports that improved executive visibility into workforce and operational KPIs.
  • Managed analytics request queues through ServiceNow, consistently meeting SLA targets while balancing competing business priorities.
  • Partnered with business leaders to redesign reporting solutions that improved operational decision-making across multiple departments.

Business Systems Analyst AVP

JPMorgan Chase & Co
Plano, TX
06.2017 - 02.2020
  • Provided direct support for Merchant Services for production analytics initiatives supporting Merchant Services and credit card processing operations, ensuring stability of fraud mitigation and settlement reporting environments including submission and settlement files.
  • Owned end-to-end reporting strategy for high-volume transactional datasets (millions of records monthly), supporting fraud detection, risk monitoring, revenue protection, and operational continuity.
  • Managed backend production reporting processes for Chase Merchant credit card transactions, proactively monitoring data integrity, identifying anomalies, and minimizing financial exposure.
  • Provided Tier-2/Tier-3 analytical production support across the Merchant Services business line, leveraging advanced SQL to conduct research, root cause analysis (RCA), and remediation of reporting and settlement discrepancies.
  • Conducted financial impact analyses on merchant processing incidents, quantifying risk exposure and enabling executive-level decision-making to mitigate losses.
  • Partnered cross-functionally with Operations, Risk, Finance, and Technology teams to define KPIs, standardize enterprise reporting frameworks, and strengthen governance controls.
  • Improved data integrity and reporting reliability by implementing structured validation checks, reconciliation controls, and exception monitoring processes—reducing recurring discrepancies and investigation cycle times.
  • Developed advanced SQL solutions that reduced manual analysis effort by ~30% and accelerated fraud investigation turnaround times.
  • Documented system logic, data flows, submission and settlement file layouts, process dependencies, and production troubleshooting guides to enhance audit readiness and operational resilience.
  • Provided subject matter expertise on on-premise payment settlement platforms, optimizing reconciliation accuracy, payout efficiency, invoicing precision, and exception management workflows.
  • Ensured compliance with internal security policies, audit controls, and financial transaction regulatory standards, supporting enterprise risk and compliance objectives.
  • Mentored junior analysts and associates on SQL optimization, investigative methodologies, and production data validation best practices.
  • Provided direct support for Merchant Services across all levels of the business line, addressing system requirements and Business Intelligence needs by leveraging various data sources and utilizing SQL for analysis, research, root cause analysis, and remediation.
  • Enabled executive and product leadership decision-making through comprehensive analysis of merchant adoption, transaction trends, operational performance, and product utilization metrics.
  • Championed a customer-centric approach to product development by translating merchant feedback, operational challenges, and behavioral data into measurable product improvements.
  • Supported enterprise data governance efforts by documenting data lineage, business rules, and source system dependencies for merchant services reporting solutions.
  • Led cross-functional initiatives that improved billing accuracy, operational efficiency, and reporting consistency.
  • Investigated complex billing discrepancies through SQL analysis and root cause investigation, reducing reconciliation timelines.

Implementation Consultant

JPMorgan Chase & Co - Contractor
Plano, TX
10.2016 - 06.2017
  • Contributed to enterprise data mapping and system integration efforts to enhance billing platform functionality.
  • Performed data cleansing, validation, and reconciliation to improve data integrity.
  • Developed reporting data points to support ongoing business operations.
  • Supported enterprise data mapping and system integration initiatives for billing platforms.
  • Performed data cleansing, validation, and reconciliation to improve data integrity.
  • Designed and implemented reporting data points to facilitate informed decision-making in business operations.
  • Studied customers' business processes to customize implementation measures for minimal disruption to operations.
  • Identified and resolved billing discrepancies through structured root cause analysis.

Education

Bachelor of Science - Business Administration and Marketing

Henderson State University
Arkadelphia, AR

Master of Science - Data Analytics

Western Governors University
Salt Lake City, UT

Master of Science - Information Technology Management

Western Governors University
Salt Lake City, UT

Master of Science - Management Information Systems

Lamar University
Beaumont, TX

Skills

    Analytics & BI

  • SQL (Advanced)
  • Snowflake
  • Power BI
  • Sigma
  • SSRS
  • Tableau
  • Python
  • Excel
  • SSIS

    • Data Engineering

  • ETL Development
  • Data Modeling
  • Data Warehousing
  • Data Quality
  • Data Governance
  • SQL Development
  • Data Pipeline Optimization

    • Business Analysis

  • Requirements Gathering
  • Business Process Analysis
  • Stakeholder Management
  • Root Cause Analysis
  • Production Support
  • Process Improvement
  • Agile Scrum
  • Jira
  • ServiceNow
  • Issue Management
  • UAT
  • Issues Management

    • Leadership

  • Executive Reporting
  • Cross-functional Leadership
  • KPI Development
  • Strategic Recommendations
  • Operational Reporting
  • CRM Analytics
  • Marketing Analytics
  • Analytical Recommendations
  • Data-Driven Decision Support
  • SQL (Advanced)
  • Snowflake
  • Power BI
  • Sigma
  • SSRS
  • Tableau
  • Python
  • Excel

Data Engineering

  • ETL Development
  • Data Modeling
  • Data Warehousing
  • Data Quality
  • Data Governance
  • SQL Development
  • Data Pipeline Optimization

Business Analysis

  • Requirements Gathering
  • Business Process Analysis
  • Stakeholder Management
  • Root Cause Analysis
  • Production Support
  • Issue Management
  • UAT
  • Process Improvement
  • Agile Scrum
  • Jira
  • ServiceNow

Leadership

  • Executive Reporting
  • Cross-functional Leadership
  • KPI Development
  • Strategic Analytics
  • Operational Reporting
  • CRM Analytics
  • Marketing Analytics

Timeline

Career Transition - Previous Role Eliminated

Professional Development
07.2025 - Current

Senior Production and Martech Data Analyst

Doordash - Contractor
05.2022 - 07.2025

Business Architect

T-Mobile - Contractor
09.2021 - 01.2022

Business Systems Analyst Engineer

MV Transportation
02.2020 - 06.2021

Business Systems Analyst AVP

JPMorgan Chase & Co
06.2017 - 02.2020

Implementation Consultant

JPMorgan Chase & Co - Contractor
10.2016 - 06.2017

Master of Science - Data Analytics

Western Governors University

Master of Science - Information Technology Management

Western Governors University

Master of Science - Management Information Systems

Lamar University

Bachelor of Science - Business Administration and Marketing

Henderson State University

Quote

There’s no shortage of remarkable ideas, what’s missing is the will to execute them.
Seth Godin

Certification

  • Professional Scrum Master
  • Oracle Database SQL Certified Associate
  • Braze Certified Practitioner
  • Certified Associate in Project Management (CAPM)
  • SAS Certified Statistical Business Analyst
  • SAS Certified Base Programmer for SAS 9 (CBP)
  • Personal Lines Property and Casualty Agent License (Texas Department of Insurance - License Number 3489517)
  • Google Analytics Certification (187235201)

Technical Skills

Databases: Snowflake, SQL Server, Databricks, Oracle, Teradata
Languages: Python(Analytics), Predictive Analytics , SQL: Advanced SQL, Stored Procedures, T-SQL, Query Optimization, Data Modeling, ETL Support Complex Joins, CTEs, Window Functions, Views, Functions, Data Validation
Data Tools: Alteryx, ETL Pipelines, Data Integration Tools, Pandas, Numpy, Jupyter Notebooks, Excel
Other Tools: Jira, Splunk,ServiceNow

Additional Skills: Regression Analysis, Excel functions, Data Lineage, Reporting and Reconciliation, Exploratory Data Analysis, APIs, Data Modeling, Mortgage Servicing, Issues Management,

Customer Engagement Platforms/Systems: Iterable, Braze, PeopleSoft CRM, SalesForce CRM, Servicing Director (Mortgage Servicing), Google Analytics

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