RAZAN ELSENITY
Morrisville,NC
Summary
Dynamic sales and marketing professional with a proven track record in driving engagement through targeted social media campaigns and data analysis. Bilingual in English and Arabic, pursuing a B.S. in Business Administration with a Marketing concentration, leveraging insights to enhance brand visibility and customer satisfaction across multiple platforms.
Overview
5
5
years of professional experience
Work History
Social Media Marketing Specialist
Freelance / Independent
01.2023 - Current
- Drove Meta and TikTok advertising campaigns.
- Created and scheduled social media content for multiple clients, ensuring consistent brand messaging.
- Built audience engagement and brand visibility across Instagram, Facebook, TikTok, and LinkedIn.
- Analyzed engagement and campaign performance using Google Analytics and platform insights to inform strategy.
- Managed online inquiries with prompt, professional digital communication to enhance customer engagement.
Automotive Sales & Online Customer Support
Automotive Dealership
12.2025 - 05.2026
- Guided customers through sales process with professional, accurate communication that supports smooth transaction flow.
- Qualified online leads, assessed customer needs, and routed inquiries to the correct sales or service team members.
- Managed customer communication through live chat, online messaging, phone, and in-person channels to maintain responsive service.
- Coordinated test drive scheduling, appointment setting, customer record updates, and CRM follow-up activity to keep pipelines active.
- Directed customer support across vehicle availability, service appointments, and scheduling activities to strengthen dealership operations.
Sales Manager
LaCucina Italiana Restaurants
01.2022 - 01.2026
- Directed sales strategy efforts to drive revenue growth through upselling and customer engagement.
- Managed corporate catering and event sales accounts, ensuring high client satisfaction and retention.
- Trained team members on customer service and consultative selling techniques, enhancing team effectiveness.
- Maintained strong customer relationships through personalized follow-up and service.
- Assisted in planning and executing promotional events to increase product visibility. Resolved customer concerns, driving engagement and contributing to sales growth.
Education
BSc - Business Administration, Marketing
North Carolina State University
Raleigh, NC05-2027
Skills
- Digital marketing strategy
- Social media strategy
- Online advertising
- Social media advertising
- Content optimization
- Data analysis
- Social media campaigns
- User engagement
- Account management
- Client relationship management
- Customer interaction
- Decision-making
- Time management
- Microsoft Office Suite
- Cross-cultural communication
PROFESSIONAL SUMMARY
Bilingual in English and Arabic
Timeline
Automotive Sales & Online Customer Support
Automotive Dealership
12.2025 - 05.2026
Social Media Marketing Specialist
Freelance / Independent
01.2023 - Current
Sales Manager
LaCucina Italiana Restaurants
01.2022 - 01.2026
BSc - Business Administration, Marketing
North Carolina State University