Summary
Overview
Work History
Education
Skills
Timeline
Generic

Rebecca Friedman

Las Vegas,NV

Summary

Skilled Events Director and Producer with a solid record of accomplishment and revenue optimization in planning and executing events for internal and external customers.

Overview

16
16
years of professional experience

Work History

Events Producer

RF EVENTS
06.2024 - Current

● Responsible for overseeing all aspects of client’s events from initial planning to execution, including communication, vendor management, budgeting and ensuring successful event outcomes
● Superbowl 2025 - Athletes First & Guest House
○ Managed all aspects of food and beverage and labor for three day events for 500+ guests in New Orleans from 2/6/25-2/9/25
o Oversaw the event development process, from initial proposal phase to onsite event implementation.
o Effectively managed internal and external event teams regarding design, and production

Director of Group Sales

Carver Road Hospitality
04.2021 - 06.2024

● Responsible for managing and leading Sales teams for Carver Road Hospitality at Carversteak Resorts World, Flanker Mandalay Bay, Starchild NYC and Rosevale Kitchen and Cocktail Room NYC
● Responsible for hitting/exceeding annual sales targets for Las Vegas, Salt Lake City and New York City venues exceeding 5 million in sales
● Developed and executed strategic plans to achieve sales goals and expand customer base
● Built and maintained strong Casino, Hotel and Resort, client and partner relationships
● Assisted and oversaw day of event setup and logistics with Operation Teams
● Recognized for providing efficient high-quality events to key clients including NFL, NBA, Formula One, On Location, Sales Force, Forbes and Robb Report

DIRECTOR OF EVENTS

THE ONE GROUP
12.2013 - 04.2021
  • Responsible for all contracted events at STK LAS VEGAS and Marketing at The Cosmopolitan of Las Vegas Resort and Casino and assisted with In Venue and Offsite events at STK locations in Chicago, Miami, San Diego, Los Angeles and Denver
  • Assisted in the Opening of new STK venues with event production, event menus, and Grand Opening Events
  • Trained 15 Event Managers in 5 Cities

EVENTS MANAGER SUSHI ROKU & BOA STEAKHOUSE

INNOVATIVE DINING GROUP
03.2011 - 12.2012


● Responsible for Events Sales of BOA Steakhouse and Sushi Roku Las Vegas at The Forum Shops Caesars Palace

EVENT SALES MANAGER

Green Valley Ranch Resort Spa & Casino
02.2009 - 12.2011

● Responsible for the booking of private events at the resorts restaurants and bars including Hank's Steakhouse, Terra Verde, Drop Bar, Suites and Villas

Education

Bachelor of Science - Hospitality Administration And Management

University of Nevada
Las Vegas, NV
07.2006

Skills

  • TripleSeat, OpenTable & Seven Rooms Proficient
  • Team Leader and Motivator
  • Avero, Micros, Toast Proficient
  • Analytical and Creative Thinker
  • Client Loyalty, Development and Relationship Building
  • Sales and Negotiation
  • Market Knowledge

Timeline

Events Producer

RF EVENTS
06.2024 - Current

Director of Group Sales

Carver Road Hospitality
04.2021 - 06.2024

DIRECTOR OF EVENTS

THE ONE GROUP
12.2013 - 04.2021

EVENTS MANAGER SUSHI ROKU & BOA STEAKHOUSE

INNOVATIVE DINING GROUP
03.2011 - 12.2012

EVENT SALES MANAGER

Green Valley Ranch Resort Spa & Casino
02.2009 - 12.2011

Bachelor of Science - Hospitality Administration And Management

University of Nevada
Rebecca Friedman