Becki Lee
Denver,CO
Summary
Process-driven, director-level operator with deep experience stabilizing and scaling lean, high-growth companies across manufacturing, e-commerce, and fulfillment. I step into complex, ambiguous environments and build the structure, operating rhythms, and visibility needed for predictable execution as volume and complexity rapidly increase. Known for proactively identifying operational risks and forecasting critical gaps in supply, capacity, and process long before they surface, I design mitigation plans that prevent disruption and protect margin, delivery, and customer experience. I own end-to-end operations across procurement, global supply chain, logistics, fulfillment, and customer support, aligning cross-functional teams and external partners around realistic plans, clear accountability, and scalable infrastructure that can keep pace with aggressive growth targets.
Overview
12
12
years of professional experience
Work History
Global Supply Chain Operations Manager (Director-level scope)
SAGE Brands
08.2024 - Current
- Own full operational lifecycle across procurement, international manufacturing, logistics, fulfillment, and customer invoicing.
- Scaled business from $1M to $5M in revenue within a lean team of three by building foundational supply chain and operational infrastructure.
- Serve as sole owner of purchasing, vendor strategy, and cost control, directly influencing margin and spend efficiency.
- Lead global vendor relationships, negotiating contracts across freight, production timelines, quality standards, and warranties.
- Design and implement scalable processes across sourcing, logistics, and fulfillment to support rapid growth.
- Oversee international freight (China) and domestic 3PL network, ensuring on-time, compliant product flow.
- Proactively identify operational risks across procurement, production, and logistics, implementing solutions before disruption occurs.
- Align internal stakeholders and 30+ external partners (rep agencies, vendors, logistics providers) to maintain high-performance execution.
- Lead high-priority and expedited initiatives requiring cross-functional coordination and executive-level decision-making.
Logistics Coordinator (Promoted)
SAGE Brands
02.2024 - 08.2024
- Supported core logistics operations and quickly expanded scope into broader supply chain ownership.
- Improved operational visibility and coordination across vendors, shipments, and internal teams.
E-Commerce Customer Service Operations Manager
FREEBIRD STORES, Inc.
10.2023 - 02.2024
- Rebuilt customer service operations, increasing support coverage from 7% to 28% through automation and workflow redesign.
- Built SOPs, team structure, and operational processes to support a fast-scaling e-commerce environment.
- Defined roles and responsibilities while managing the full customer experience lifecycle and exceeding service benchmarks.
- Led daily operations and performance management, ensuring alignment with service KPIs and business goals.
- Owned escalation management, resolving high-impact customer issues while protecting brand reputation.
Supply Chain and Logistics Manager
CLMBR
09.2021 - 10.2023
- Directed national logistics strategy and network for oversized, white-glove delivery across DTC and B2B channels.
- Collaborated with a lean logistics team of three to support a brand that raised $25.6 million in funding and sold 5,000 machines prior to acquisition.
- Reduced delivery timelines from 60+ days to approximately 13 days and cut logistics costs by about 30%.
- Built logistics infrastructure, reporting systems, and operational processes to support growth.
- Managed 3PL network, inventory allocation, and forecasting across multiple distribution channels.
- Played a key role in the operational transition to a B2B/commercial model.
- Led logistics escalations including QA issues, claims, returns, cancellations, delays, and swaps.
- Customer Retention Manager (Concurrent Role)
Founder
Salt Fox Designs
05.2015 - 07.2021
- Built and operated a full-scale DTC and wholesale business, owning all operational, financial, and brand functions.
- Managed sourcing, inventory, fulfillment, marketing, and customer experience.
- Developed scalable processes across product development and sales channels.
- Oversaw content creation, influencer marketing, customer correspondence, and co-branded cross-promotion with other independent businesses.
- Used Etsy and website performance data to extend brand reach and inform product and marketing decisions.
- Developed product packaging, display, and pricing model, and handled all creative aspects; shipped products using sustainable materials.
Social Media Coordinator and Server
The Hornet Restaurant
09.2014 - 07.2020
- Increased social engagement by 30% within 6 months through strategic content and community management.
- Contributed to online marketing strategy and local social share of voice.
- Implemented online customer service processes to ensure positive and consistent user experiences.
- Collected and analyzed sales and engagement data to measure performance of digital marketing initiatives.
- Developed and curated on-brand, aesthetically aligned social content across platforms.
Mobile Marketing Lead
PeopleForBikes
09.2015 - 11.2015
- Represented the nation's largest non-profit cycling advocacy group.
- Worked in a two-person team to execute events, maintaining existing relationships and creating new ones within the outdoor industry.
- Planned and supervised all travel logistics for events, including air, ground transportation, and accommodations.
- Managed social media takeovers across Instagram, Twitter, and Facebook for events, strengthening event visibility and engagement.
- (Contract)
Education
Marketing
Liberty University
Lynchburg, VA2011
Skills
- Operations Strategy; Global Supply Chain; Strategic Procurement; Vendor and 3PL Management; Logistics and Fulfillment; Forecasting and Risk Mitigation; Process Design and Optimization; Customer Experience Operations; Cross-Functional Leadership; Scaling Infrastructure
Accomplishments
- Scaled SAGE Brands from $1M to $5M in revenue within a lean team of three by building foundational supply chain and operational infrastructure.
- Reduced CLMBR delivery lead times from 60+ days to approximately 13 days while lowering logistics costs by about 30%.
- Increased customer support coverage from 7% to 28% at FREEBIRD through automation and workflow redesign.
- Built and optimized end-to-end supply chain systems across international sourcing, freight, 3PL, and fulfillment.
- Consistently operated as sole owner of procurement and vendor strategy, directly impacting margin and cost control.
Timeline
Global Supply Chain Operations Manager (Director-level scope)
SAGE Brands
08.2024 - Current
Logistics Coordinator (Promoted)
SAGE Brands
02.2024 - 08.2024
E-Commerce Customer Service Operations Manager
FREEBIRD STORES, Inc.
10.2023 - 02.2024
Supply Chain and Logistics Manager
CLMBR
09.2021 - 10.2023
Mobile Marketing Lead
PeopleForBikes
09.2015 - 11.2015
Founder
Salt Fox Designs
05.2015 - 07.2021
Social Media Coordinator and Server
The Hornet Restaurant
09.2014 - 07.2020
Marketing
Liberty University